business aims Flashcards
1
Q
name financial aims and objectives
A
survival, maximise profits, growth, sales increase, increase shareholder value, financial security
2
Q
name non financial business aims and objectives
A
customer satisfaction, expansion, employee satisfaction, diversification, ethical/ corporate responsibility, personal satisfaction, independence
3
Q
in setting and objective what is SMART
A
s- specific m-measurable a- agreed r- realistic t- time bound
4
Q
what is an aim
A
overall target and more long term
5
Q
what is an objective
A
smaller steps needed to meet the overall aims
6
Q
why might you need to change your objectives
A
new government legislation
changes in economy
changes in technology u will have to adapt to
changes in environmental and ethical standards
