Business Aims Flashcards

1
Q

Why are business aims essential?

A

They serve as a guide for the business’ actions, they provide targets that the business can achieve, they show a business’ growth and even help in the business’ decision making process

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2
Q

What does SMART stand for?

A

Specific, Measurable, Attainable, Realistic, Timed

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3
Q

‘ A business might aim to increase its market share by 5% over the next two years ‘ Is this a smart aim?

A

Yes

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4
Q

‘ A business might aim to triple it’s profits in 10 months ‘ Is this a smart aim?

A

No

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5
Q

What is the most important aim for a business starting up?

A

Survival

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6
Q

What is the most common business aim?

A

Profit Max

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7
Q

What are some examples of Aims?

A

Survival, Growth, Profit Max, Corporate Image, Green (Environmental Issues), Social Responsibility

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