Bus blok 2 year 2 Flashcards

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1
Q

Name two macro indicators of the Legal element

A
  • intellectual property right protection
  • right protection
  • competition laws
  • product safety and warranty
  • privacy laws
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2
Q

Name two macro indicators of the Political element

A
  • political stability
  • fiscal policies
    -trade agreements
    -import tariffs or other import barriers
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3
Q

Name two macro indicators of the Economic element

A
  • interest rates
  • gdp, volumze size
  • purchasing power
  • inflation
  • labor costs
  • currency exchange rate
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4
Q

Name a advantage for (de) centralization

A

centralization: facilitates coordination
decentralization: avoids high burden on top-management

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5
Q

difference between vertical differentiation and horizontal differentiation

A

vertical differentiation has levels of authority meanwhile at horizontal differentiation each department is equal

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6
Q

explain what a domestic product divisional structure is and why firms would use this?

A

a structure for every poruddct line a functional structure
for firms with diversified products

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7
Q

explain what a international division structure is and why firms would use this?

A

for firms with a product divisional or functional structure who want to internationalize

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8
Q

explain the difference between worldwide product divisional structure and worldwide area structure?

A

worldwide product divisional structure is more about organizing based on different product lines and categories

meanwhile worldwide are structure focuses on organizing based on geopgraphic regions

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9
Q

explain the difference between
1)international division structure and 2) worldwide are structure

A

focus
1: individual countries 2: larger geographic areas

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10
Q

Why is formal integrating mechanisms important for a business?

A

help different parts of company work together :
to make sure information, decisions and action flow smoothly between department

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11
Q

what would be an example of formal integrating mechanism?

A

a meeting to share updates

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12
Q

explain the two different research there are in r&d

A

basis research: focuses on increasing knowledge no specific target just in general
applied research: targeted increaing knowledge for a specific application or need

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13
Q

define development

A

activities that apply knowledge to produce useful products or services

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14
Q

why is cross-functional important for business

A

collaboration ,effiency
, innovation

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15
Q

what are the three core functions of cross-functional

A
  1. R&D
    2.Marketing
  2. Production
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16
Q

Name 2 pro of centralizing

A
  1. improve coordination
  2. save costs
17
Q

name 2 con’s of centralizing

A
  1. slower responses
  2. potential creativity challenge
18
Q

name two characteristics of effective cross-functional team

A
  • diverse expertise
  • clear objectives
  • open communication
  • effective leadership
  • flexibility
19
Q

name three factors that can make HRM complex when expanding internationally

A
  1. diverse cultures and laws
  2. global communication
  3. talent management
20
Q

name two characteristics that make parent and third-country national succesfull in overseas posting

A
  1. support from family members
  2. personality outgoing cooperative and tolerant
21
Q

name two advantages of being the firstmover

A
  1. ability to preempt rivals and capture demand
  2. build volume and gain experience
  3. create switching cost
22
Q

name two disadvantages of being the firstmover

A
  1. different foreign business system
  2. liability of foreigness
  3. change of regulations
23
Q

name two optimal mode varies that influence firms when entering a market?

A
  • transport costs
  • trade barriers
    -cost
  • political risks
  • economic risks
    -firm strategy& firm capabilities
24
Q

name the 6 entry modes of international markets

A
  1. exporting
  2. turnkey projects
  3. licensing
  4. franchising
  5. joint venture
  6. wholly owned subsidiary
25
Q

name the two categories wholly owned subsidiary is divided in and explain

A
  1. greenfield- set up a new operation in a new country
  2. Acquisition of an established local firm
26
Q

what is the difference between licensing and franchising ?

A

Licensing: Giving permission for others to use your idea, product, or process.
Franchising: Selling a complete package, allowing others to open and run their own businesses using your brand and methods.

27
Q

difference between direct and indirect competitors?

A

direct competitors offers the same product and may have the same business but indirect competitors dont sell the same product but may satisfy the same customer need

28
Q

difference between tangible and intangible assets

A

Tangible Assets: Things you can touch, like toys, cars, or land.
Intangible Assets: Things you can’t touch, like patents, trademarks, or the value of a brand.

29
Q

what are the four competitive position strategie and explain

A

Leader: The top company in the market.
Challenger: A company trying hard to compete with and possibly surpass the leader.
Follower: A company that imitates what successful companies are doing.
Niche Player: A company that focuses on being the best in a specific, specialized area.

30
Q

What are the 5 elements of the customer journey?

A

Awareness:
Consideration:
Decision:
Purchase:
Post-Purchase:

31
Q

what is an example of wolly owned subsidiary

A

mcdonalds usa exapanding to different countries now having mcdonalds Nl and mcdonalds france it is still 100% owned by mcdonalds

32
Q

difference between acquisition and greenfield

A

Greenfield: Creating something entirely new, like building a new toy store.
Acquisition: Buying something that already exists, like purchasing an existing toy store.