Book: Strategic Performance Management Flashcards
What are the three generic strategic positions
Cost leadership, differentiation, focuse
What does the cost leadership strategy entail
Be cheaper at all cost. Can be achieved through scale or favorable access to technology or materials
What does the differentiation strategy entail
Quality at all cost
What does a strategy of focus entail
To cator to the needs of a specific niche
What is strategic positioning
To optimally mix the three general strategies
What is a defender stratrgy
A mix of focus and cost leadership adapted to unchanging markets where the perfection of a small array of offerings is prioritized instead of fame and innovation
What is the prospector strategy
An adaptation to uncertain markets where innovation, marketing and adaptation to change is prioritized
What is the difference between a performance management system and a performance measurement system
Performance measurement is all about interpreting performance data while performance management is about what to do with the data
Mention a couple of performance management frameworks
The results/determinants framework, the performance pyramid, the balance scorecard and the performance prism framework
What is the most popular performance management system
The balance scorecard
What is the balance scorecard
A system where strategy is turned into objectives with measurements to fulfill them
Are numbers always objective and acurate
No
Do more measures add more value
Not necessarily
Should the same targets apply to everyone
No, targets should be adapted for accuracy and motivation in the situation
For what four perspectives does the balance scorecard create objectives
The financial shareholder perspective, the customer perspectives, the internal business perspective and the learning and growth perspective
How does the process of creating a balance scorecard look
You identify objectives to the strategic teams and create targets and initiatives to fulfill them from all perspectives
What are the three things that encourage the choice of business strategy
Revenue growth and mix, cost reduction and asset utilization