BDM FROM TEXTBOOKS Flashcards
Business Decision Models
Quantitative analysis
uses a scientific approach to managerial decision making
- the approach starts with data
Qualitative factors in quantitative analysis
the weather, new technological breakthroughs, federal ligislation (in most cases, it will be an aid to decision making).
POM
production/operations management
Business analytics
is a data driven-approach to decision making, allows companies to make better decisions.
- involves the use of large amounts of data
3 categories of Business analytics
1) descriptive
2) predictive
3) prescriptive
Descriptive analytics
involves the study and consolidation of historical data for a business and an industry (measures how company has performed in the past and how it is performing now)
ex: statistical quality control
Predictive analytics
is aimed at forecasting future outcomes based on patterns in the past data
ex: decision trees, regression models, forecasting, etc
Prescriptive analytics
Involves the use of optimization methods to provide new and better ways to operate, based on specific business objectives
ex: economic order quantity, linear programming
The Quantitative Analysis Approach
defining a problem, developing a model, acquiring input data, developing a solution, testing the solution, analyzing the results, implementing the results
The Quantitative Analysis Approach: Defining the problem
develop a clear, concise statement of the problem.
- selecting the problem that creating the greatest increase in profits or reduction in costs
The Quantitative Analysis Approach: Developing a model
2nd step is to develop a model. physical, scale, schematic, and mathematical models
schematic model
a picture, drawing or chart of reality
A Mathematical model
is a set of mathematical relationships
Variable
a measurable quantity that may vary or is subject to change. can be either controllable (decision variable) or uncontrollable
parameter
a measurable quantity that is inherent in the problem. In most cases, theses are known
Acquiring Input Data
“garbage in, garbage out” -
Developing a solution
involves manipulating the model to arrive a the best optimal solution to the problem. The input data and model determine the accuracy of the solution
Testing the Solution
testing the data and model is done before the results are analyzed
Analyzing the results and sensitivity analysis
sensitivity analysis determines how the solution wills change with a different model or input data
Profit formula
revenue - expenses
sX - f - vX s = selling price per unit f = fixed cost v = variable costs per unit X = number of units sold
Expenses include…
fixed and variable costs
BEP
Break-even-point. the number of units sold that will result in $0 profits
BEP formula
= fixed costs
_____________
(SP per unit - VC per unit)
Advantages of Mathematical modeling
- accurately represent reality
- help decision makers formulate problems
- give us insight and information
Deterministic model
A model in which all values used in the model are known with complete certainty
Probabilistic model
means models that involve change or risk (often measured as a probability value
Possible problems in the Quantitative analysis approach
Defining the problem :
All viewpoints should be considered before formally defining the problem (conflicting viewpoints, impact on other departments, beginning assumptions)
Developing solution:
Hard to understand Mathematics
Assumptions should be reviewed
Implementation problems
- Lack of commitment and resistance to change
- Lack of commitment by quantitative analysts (technical)
Mathematical model
a model that uses mathematical equations and statements to represent the relationships within the model
A probability
is a numerical statement about the chance that an event will occur
Two basic rules of probability
Regardless of how probabilities are determined, they must adhere to these two rules:
1) the probability of any event or state of nature occurring is greater than or equal to 0 and less than or equal to 1 (probability of 0 indicates that an event is never expected to occur
2) the sum of simple probabilities for all possible outcomes of an activity must equal 1
2 different ways to determine probability
objective approach
subjective approach