BCOM 426 Complete Class

Question 1

BCOM 426 Complete Class

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Answer 1

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Question 2

BCOM 426 Week 1 DQ 1

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What is the definition of media communications? What are two different types of media communications? What affect do these types of media have on your life today .

Answer 2

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Question 3

BCOM 426 Week 1 DQ 2

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What are two major milestones in advertising and media communications? How have these milestones affected modern-day advertising and media communications? Provide at least two examples. How have these milestones affected society? Provide at least two examples.

Answer 3

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Question 4

BCOM 426 Week 1 Individual Milestones in Media Communications Paper

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Prepare a 700- to 1,050-word paper in which you explain the historical significance of media communications. In your paper, address the following:

Answer 4

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Question 5

BCOM 426 Week 2 DQ 1

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How would you define newsworthiness? How would you define sensationalism? How does the news media leverage newsworthiness and sensationalism? Provide specific examples

Answer 5

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Question 6

BCOM 426 Week 2 DQ 2

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In 1960, John F. Kennedy had six days to think about what to do concerning the Cuban Missile Crisis before going public. In 1991, George Bush had six hours to make a decision about the Persian Gulf. How does communications immediacy affect modern-day decision making? How does it complement or conflict with security issues? How does communications immediacy affect accuracy?

Answer 6

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Question 7

BCOM 426 Week 2 Learning Team Media Communications Presentation

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Select one type of media communications: newspaper, television, radio, or website.

Prepare a 10- to 15-minute oral presentation, based on your selected type of media communications, accompanied by 10 to 15 Microsoft® PowerPoint® slides in which you address the following:

Answer 7

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Question 8

BCOM 426 Week 3 DQ 1

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Taking into consideration the many parts of a media campaign, why is it so important to conduct a thorough situational analysis? How are the objectives of a media campaign derived? What indicators might guide your decisions to mold a creative strategy

Answer 8

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Question 9

BCOM 426 Week 3 DQ 2

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What is an example of a business communications goal? What are at least two appropriate media strategies to achieve these goals? How might you determine whether or not these strategies are effective?

Answer 9

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Question 10

BCOM 426 Week 3 Individual Advertising and News Paper

Evaluate the 30-minute news story based on the following:

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· Objectivity

· Bias

· Persuasion

· Sensationalism

· Journalistic ethics

Answer 10

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Question 11

BCOM 426 Week 3 Learning Team Assignment Outline of Responsibilities

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Begin collaboration on Media Campaign Proposal that will be due in week 4.

Submit a brief outline of your team’s Media Campaign Proposal for week 4 including team member assigned responsibilities and participation deadlines.

Answer 11

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Question 12

BCOM 426 Week 4 DQ 1

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How has globalization affected media technologies? Provide specific examples. How have media technologies affected globalization? Provide specific examples.

Answer 12

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Question 13

BCOM 426 Week 4 DQ 2

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What is the role of media technology in relation to organizational profitability? How might an organization leverage media technology to increase organizational profitability? Provide a specific example

Answer 13

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Question 14

BCOM 426 Week 4 Learning Team Media Campaign Proposal

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Select one of the organizations and create a profit-generating activity, product launch, grand opening, Initial Public Offering (IPO), and community event for your selected organization. This activity will be the basis for your Media Campaign Proposal.

Develop a 2,100- to 2,450-word media campaign proposal in which you address the following:

Answer 14

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Question 15

BCOM 426 Week 5 Learning Team Media Technologies Paper

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Select an online marketing organization: Vendare Media, Marketwire, or Vocus.

Prepare a 1,400- to 1,750-word paper in which you describe at least two types of new media technologies used by your selected organization and the role that these technologies play in supporting the communications goals of the organization.

Answer 15

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