Barcelona Flashcards
location
~lies on the Mediterranean coast of north east Spain
~about 125km from French border
~capital of Catalonia
role of sport in rebranding
~ 1992 olympic games - city wide development to renovate run down areas such as harbours and beaches
~games used as a catalyst to unite the city
~barcelona football club major sporting element
-camp nou 98,000 spectators and flagship building
~for games - riverside, business and media parks created + international conference centre
role of business in rebranding
~attracting workers by making it an attractive place to live, study and work as business innovation
~developing sustainability e.g water supply management
~in 2014 given the capital of innovation tittle in europe
role of culture in rebranding
~artistic culture, architecture of antoni guaidi gave buildings international recognition + world heritage sites
~park Guell - 9 million tourists yearly
-local price to enter for reduced price
~Sagrada famalia
-14,000 - 16,000 daily visitors
-137$ million income in 2023
~resturants used to promote city as vibrant
development
~rambla strip, infostructure removed and an open street with trees replaces it
-attracts tourists
-around 70 million tourists stroll the la rambla yearly
ravel - need for rebranding
~until recently was one of the most densley populated urban areas in the world
~was where the textile, brick laying + industry’s where around factories
ravel - rebranding projects
~numerous flagship buildings including museums of contempry art
~increase coffee and wine bars, resturants + high quality food shops
~gentrification occured with hotels + wealthy people moving in
~ravel rambla - 1,700 properties knocked down for tree-lined pedestrian space
~private uni constructed
~shceme to refurbish and modernise buildings ~E5 mill, 80% funding from eu
ravel - contested rebranding
~the in-migration on wealthy people with new views has led to social tension
~wealthy tourists make poor residents feel excluded from new facilities
~residents keen for residents to move out and cash in
~raised prices in properties
~graffiti of anti-tourism very commum
