Attention (2) Flashcards
selective attention
paying attention to one thing while ignoring another
divided attention
how we do more than one thing at once
metaphors of facilitation of the target
spotlight
zoom lens
gain
resource allocation
metaphors of inhibition of surrounding area
filter
gate
bottleneck
resource allocation
directed attention
endogenous (coming from within)
controlled
primarily controlled by top down conceptually driven processes
captured attention
exogenous (coming from without)
automatic
primarily driven bottom up , data driven processes
Inattentional blindness
failure to notice the existence of an unexpected item (geurilla in scan)
change blindness
failure to notice an obvious change (flashing photos)
inattentional blindness and change blindness study
people walking with door
dichotic listening tasks
presented different audio to each headphone/ear
when shadowing attended channel
- people often cant even tell whether the unattended channel was non-sense or not
- cannot remember unattended channel
cocktail party effect
have to pay attention when hear name thrown in
does any information from unattended ear get though?
remember things from attended channel depending on what information was in unattended ear (river bank or money bank)
are you on an attention budget?
what gets through the filter seems to depend on what kind of processing is going on
why is it easier to shadow regular predictable messages
know what to expect so primes the appropriate detectors