Argument Analysis Flashcards
What is analysis
WHAT the author is arguing, HOW language is used to support the argument, WHY the writer/speaker chooses to do it this way (intended impact)
CCTAPF
Context, contention, tone, audience, purpose, form
PETHERPES
Political, ethical, technological, historical, environmental, religious, personal, economic, social
Inclusive pronouns
indicates it is a view of the majority, feel more relatable for the reader, part of a team
Exclusive pronouns
highlights a group as the minority, creates an “us vs them” mentality
Personal pronouns
suggests the person speaking has been affected, appeal to the audience as it seems like the author went through it first-hand
Statistics and data
evidence behind the argument
Expert opinion
they know what they’re talking about
Rhetorical question
makes the reader realise the answer is very simple
Anecdotes
appeal to sympathy and a first-hand recount of the problem
Appeal
reason and logic, patriotism, hip-pocket nerve, sense of safety
Introduction structure
Context and background information, form of the argument and author name, contention, target audience, supporting arguments (1 PETHERPES each), “ ‘supporting arguments’ are key reasons as to why action must be taken, tone of the piece
Body paragraph structure
1 PETHERPES, tone, how the PETHERPES is/will be affected, persuasive techniques, intended effect on audience, how it links to overall contention
Conclusion structure
Restate contention, what the author has tried to achieve, who have they tried to convince, how successful were they at persuading