AQH Cume Flashcards
1
Q
AQH Ratings
A
% of the population listening
2
Q
AQH
A
Statistic used to measure number of listeners at any given moment.
3
Q
AQH Persons
A
average number of persons listening for at least five minutes in a 15 minute time period.
4
Q
Cume Persons
A
number of people listening for at least five consecutive minutes
5
Q
Cume Ratings
A
% of people listening within a demographic