Approaches in Psychology Flashcards
What are the approaches in psychology?
(- origins of psychology/Wundt)
- behaviourist approach
- social learning theory
- cognitive approach
- biological approach
- psychodynamic approach
- humanistic approach
What was Wundt’s approach to psychology?
- belief that psychology could be studied scientifically (using the scientific approach - instigative methods that are objective, systematic and replicable) - first person to call himself a psychologist
- using the structuralist approach (breaking down behaviour into most basic elements)
- technique used called introspection (process by which a person gains knowledge of own mental states through examination of own conscious thoughts)
- belief in empiricism (all knowledge to be derived from sensory experience and so is not innate)
What is introspection?
What is structuralism?
introspection - the process by which a person gains knowledge about his/her own mental states and emotional states as a result of examination of own conscious thoughts (self examination)
structuralism - the breaking down of behaviour into most basic elements
What is cultural psychology?
alternative to experimental psychology, concerned with social, cultural and historical phenomena e.g. thinking and emotion as a produce of a culture
What is empiricism?
belief that all knowledge is derived from sensory experience and is not innate
What is the scientific method?
instigative methods that are objective, systematic and replicable
Why did Wundt’s belief about experimental study change?
- his concepts of “perception” and “apperception” grew and he realised apperception could not be measured using this study - higher is processes e.g. emotion couldn’t be measured in this way
What are the 4 evaluation points for Wundt and the origins of psychology?
- Wundt’s results haven’t been reliably reproduced by other researchers (approach relies primarily on unobservable responses as the processes themselves (e.g. memory, perception) are considered unobservable constructions - lacks reliability/consistency in experimentation - his introspective “experimental” results not reliably reproduced by other researchers, however other early behaviourists (e.g. Pavlov) were already producing explanatory principles that could easily be generalised)
- introspective reports have been challenged by Nisbett and Wilson (1977) - by finding participants to be remarkably unaware of the factors influencing their choice in consumer item
- therefore people know little of the underlying processes / causes of behaviour
- this is particularly problematic in studies regarding implicit attitudes (e.g. implicit racism not known to us) which isn’t covered through introspection - introspective technique used recently - Hunter used introspection to make happiness a measurable phenomenon - group of teens given beepers to go off randomly throughout the day, requiring them to write down their feelings
- found they were more unhappy generally but upbeat when focused on challenging tasks - scientific approach (strengths and limitations) - good bc reliance on objective/systematic methods of observation means knowledge is required more than just passive acceptance of facts - methods rely on determinism so cause and effect can be established - bad bc low ecological validity as contrived/artificial situations created that cannot be generalised and are not representative - much of the subject matter is unobservable (e.g. emotion) so cannot be measured with degree of accuracy - psychology more inferential science (largest gap between data and theories)
What is the fundamental belief of the behaviourist approach?
- all behaviour is learnt
- through classical or operant conditioning
- focus on purely observable behaviour (criticised Wundt for not doing this)
What is the study for classical conditioning?
- Pavlov’s dogs
What is classical conditioning?
UCS (food) -> UCR (salivation)
NS (bell) + UCS (food) -> UCR (salivation)
CS (bell) -> CR (salivation)
the unconditioned response (UCR) is a natural reflex response, when the neutral stimulus (NS) is paired with the unconditioned stimulus (UCS), association occurs, by which the NS becomes conditioned to formulate a conditioned response (CR)
(e.g. Pavlov’s dogs)
What is operant conditioning?
- shaping behaviour through reward and punishment
- Skinner’s theory (1938) showed the likelihood of repeating a behaviour could be “shaped” by either rewarding (positive reinforcement - pleasant consequence of behaviour, negative reinforcement - removal of aversive stimuli so organism reverts to “pre-averse” state) or punishing that behaviour - reinforcement can be either a partial or continuous schedule
What are the evaluation points for the behaviourist approach?
- real world application in that it forms the basis of systematic desensitisation therapy (used in treating phobias - eliminates the conditioned response of anxiety associated with a feared object (CS) and replaces it with relaxation)
- skinner’s belief in using experimental method means causal relationships can be established (eg through his Skinner box - by manipulating the consequences of behaviour, cause and effect could be established between the consequence of a behaviour and its future frequency of occurrence)
- Seligman’s preparedness hypothesis (species are prepared to learn associations significant in terms of survival needs as it gave them an adaptive advantage in the past e.g. dogs are more prepared to associate the smell of meat with food than a bell, therefore have different capabilities when it comes to classical conditioning)
- based on non-human animals e.g. Skinners reliance on rats/pigeons means that the role of free will in humans is ignored, it may be unfair to generalise findings to humans with a much more complex mind governed by conscious decisions
What is the fundamental belief of the social learning theory?
- modern behaviourist approach that acknowledges learning through classical/operant conditioning but also allows for internal cognitive processes e.g. learning vicariously through the observation and imitation of role models (modelling)
- in order for vicarious learning to occur, mediations processes must be in place: attention, retention, motor reproduction and motivation
- identification with a model makes imitation more likely to occur
- vicarious reinforcement refers to when a model is rewarded for a behaviour and this is observed and more likely to be imitated
What are the mediational processes involved in social learning?
- attention
- retention
- motor reproduction
- motivation
What is the study for social learning theory?
Bandura et al (1961) Bobo Doll Study
What did Bandura do in his study?
- study of the acquisition of aggression through stimulated televised modelling
- nursery school children observed an adult assaulting a large inflated Bobo doll, those who observed aggressive modelling readily adopted the aggressive style of behaviour, those not exposed to the modelling didn’t exhibit the aggression
- aggressive modelling not only shaped behaviour, but activated new non-modelled forms of aggression e.g. use of guns
- those who observed the model being rewarded were much more aggressive
What are the problems with Bandura’s study?
- presence of demand characteristics e.g. Nobel finds children saying “look mummy there’s the doll we have to hit”
- low ecological validity/mundane realism as the doll was not human-like, this may not be appropriate to generalise findings to real life
- should we generalise from child studies?
What are the evaluation points for the social learning theory?
- real world application of identification (media aims to change health-related behaviours, studies have found models similar to the audience are more likely to bring about identification and greater social learning - used in health campaigns e.g. perceived similarity to a model in anti-alcohol adverts positively related to the messages effectiveness)
- research support for identification (Fox and Bailenson used “virtual” humans engaging in exercise or loitering, the models looked either similar/dissimilar to the participants, those who saw models exercising when went on to do more exercise in the next 24 hours and this was further increased by perceived similarity to the model
- problem of complexity (by focusing exclusively on SLT, disregards other influences on behaviour eg in explaining the development of gender role behaviour, gender-specific modelling is emphasised - however in real life children are exposed to much more e.g. genetic dispositions, locus of control etc - virtually everything influences behaviour so it becomes difficult to show a causal influence)
- problem with determining causality (e.g. Siegel and McCormick suggest young people with deviant attitudes to seek out similar peers, however SLT suggests association with deviant peers increases the chance of adopting these ideals)
What is the fundamental belief of the cognitive approach?
- behaviour is driven by perception, interpretation and internal mental processes - approach considers ways that we extract/store/retrieve information
- involves use of schemas, theoretical models, and computer models to explain the mind, as well as use of cognitive neuroscience
What are ‘schemas’ in the cognitive approach?
- ‘schemas’ refer to the cognitive framework that helps organise/interpret information in the brain - allow for shortcuts when processing large amounts of info (fill in the gaps), excluding anything that doesnt conform to established ideas about the world such that we can anticipate what is required in different situations (creates expectations/stereotypes) e.g. Bowlby’s IWM
What are theoretical models in the cognitive approach?
- theoretical models are simplified representations based on current research (on theories of internal processing) e.g. Working Memory Model
What are computer models in the cognitive approach?
- computer models used as analogies for the human mind incl how info is inputted through senses, encoded and combined with previous info
What is involved in cognitive neuroscience?
- cognitive neuroscience: study of the live brain and structures involved in mental processing through mental imaging techniques e.g. PET/MRI
- techniques show which parts are the brain are involved in specific circumstances e.g. Burnett found prefrontal cortex areas to be associated with guilt