APPROACHES

Question 1

What is one assumption of the cognitive approach?

Answer 1

One assumption of the cognitive approach is that mental processes such as perception, memory, attention, and problem-solving can be studied scientifically. This approach suggests that human behavior is influenced by internal mental states, and these processes can be understood by examining how individuals encode, store, and retrieve information. Essentially, it views the mind as an information-processing system, similar to how a computer processes data.

Question 2

Main assumption of social approach

Answer 2

The key assumptions are: Other people and the environment influence our behaviour and thought processes. All human behaviour occurs in a social context (even in the absence of others). Our relationships with others influence our behavior and thought processes.

-strengths: can be applied to society, useful aim and results can be generalized to real settings. LIttle demand characteristics (they think its real). so often high eco validity..
-weakness: unethical, emotional physical harm, doesn’t consider nature (how biology could have affected them), deterministic, reductionist.