AOS3 Flashcards
(The external environment) Meaning of P.E.S.T.L.E
P - Political
E - Economical
S - Social
T - Technological
L - Legal
E - Environmental
The external environment
Factors surround a business that can impact operation, which the business has minimal control over.
External Environment is divided into:
- Operating environment
- Macro environment
(The external environment) The operating environment
The primary external factors impacting a business that it has some control over.
(The external environment) Operating factors
- Customer needs and expectations
- Competitors behaviours
- Suppliers and the supply chain
- Special interest groups
(The external environment) The macro environment
Social, legal, technological, global and economic conditions that a business operates in and has no control over.
(The external environment) Macro factors:
- Legal and government regulations
- Societal attitudes and behaviours
- Economic conditions
- Technological considerations
- Global considerations
- Corporate social responsibility considerations
(The external macro environment, key legal and government regulations) Legal and government regulations
Laws and rules that are set out by both parliaments, governments and courts.
(The external macro environment) Business specific rules and regulations: listed
- Employment laws and regulations
- Environmental legislation
- Industry regulations
- Council regulations
- Taxation requirements
( Business specific rules and regulations) Employment regulations
Rules governing the relationship between employers and employees.
(Business specific rules and regulations) Environmental legislation
Set of laws that aim to preserve the environment.
( Business specific rules and legislations) Industry regulations
Rules that are specific to business within a certain industry.
(Business specific rules and legislations) Council regulations
Local government rules made to govern businesses operating in a specific geographic area.
(Business specific rules and legislations) Taxation requirements
Laws and rules related to tax that apply to all businesses
Societal attitudes
The attitudes and behaviour of the society that surrounds us impacts how we act, what we consume, how we communicate and also, how we interact with businesses.
(Societal attitudes) Societal values and beliefs
The principles, standards and assumptions upheld by individuals or a group of people, which influence how they make decisions.
(Societal attitudes) Societal trends
A general development in the way a group of people in society are behaving.
Economic conditions
The conditions that exist in the relation to the productive performance and financial stability of a nation or other geographic area.
(Economic conditions) Interest rates
The price paid for money that’s been borrowed expressed as a percentage.
(Economic conditions) Employment levels
Is measured as the percentage of the labour force who are working in paid employment.
(Economic conditions) Tax rates
The percentage of income or spending that’s required to be paid to the government by individuals or businesses.
(Economic conditions) Consumer confidence
A measure of consumers feelings and expectations about current and future economic conditions.
Technological considerations
With technology becoming more prominent in society, businesses have been forced to alter the way in which they operate.
(Technological considerations) Technological developments
The invention and innovation of tools that solve problems and enhance processes.
(Technological considerations) Technological developments impact on planning
*Production lines
* Eftpos
*Online presence
(Technological considerations) Advantages of tech development
*Increase consistency of product
*Production lines remove unsafe repetitive tasks for employees
*Can run 24/7, no need for breaks, holidays etc.
*Can reduce labour costs
(Technological considerations) Disadvantages of tech development
*Can develop poor reputation for increasing unemployment rates
*Employees may be replaced by tech
*Technological breakdown can stop production
*High set up costs and maintenance
(Technological considerations) Business responsiveness to technological developments
Businesses must monitor and understand the latest tech developments and adapt to them accordingly.