AOS 1 U3 #3 Flashcards
PES
The responsiveness of the quantity supplied, relative to the change in price.
PED
The responsiveness of the quantity demanded, relative to the change in price.
Relatively elastic demand
If the quantity of a particular good or service demanded changes more than proportionally with the change in price
Demand unit elasticity
If the quantity demanded changes by the same proportion as the change in price
Demand is relatively inelastic
If the quantity demanded changes less than proportionally to the change in price
Relatively elastic supply
The quantity of a g/s supplied changes more than proportionally with the change in price
Supply is relatively elastic if PES is > 1
Supply unit elasticity
The quantity supplied changes by the same proportion as the change in price
Supply is unit elastic if PES = 1
relatively inelastic supply
The quantity supplied changes less than proportionally to the change in price
Supply is relatively inelastic if PES is < 1
Factors that affect price elasticity of supply
Production period
Spare capacity
Durability of goods
Production period (PES)
If the product takes a long time to make, then it’s PES tends to be very low in the short term.
It’s PES may increase over the long term as more resources are able to be reallocated into this area of shortage.
Spare capacity (PES)
If a firm is able to quickly ramp up production or utilise resources which were previously unused, then the PES will be quite high.
If there are skill shortages or the firm is already at productive capacity, then the PES will be quite low.
Durability of goods (PES)
Goods that can be easily stored tend to have much higher PES
Goods such as fresh food which have limited storage life tend to have much lower PES
Factors that affect price elasticity of demand
The degree of necessity
Availability of substitutes
Proportion of income
Time
The degree of necessity (PED)
If something is a need, we tend to be less responsive to price changes and the item is therefore inelastic
If something is a luxury item, it tends to be more elastic.
If the market for goods/services involve addiction, then it tends to be inelastic.
Availability of substitutes (PED)
Products with many available substitutes tends to be more elastic and have a higher PED (greater than one).
Effective advertising can make products seem like they have no substitute and therefore reduces the PED.