Analysis vs Analytics

Question 1

Analytics

Answer 1

• Applying logical and computational reasoning to the components derived from an analysis
• Refers to the future
• Explores future events
• Explores patterns and what you can do with them in the future

Question 2

Analysis

Answer 2

• Explain why I story ended the way it did in the past

Ex: How there was a decrease in sales last summer

• Breaks big data into smaller digestible chunks
• Explain how or why something happened

Question 3

Qualitative Analytics

Answer 3

• Using intuition, experience and analysis to plan your next business move

Question 4

Quantitative Analytics

Answer 4

• Applying formulas and algorithms to numbers you have gathered for analysis