Analysis Flashcards

1
Q

What is financial analysis?

A

A tool to evaluate a company’s performance by comparing its accounts with those of

  • previous years
  • plans and targets
  • other companies
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2
Q

Comparators if analysis?

A

Internal - trends within own figures. Targets, what was intended vs actual results

External - similar companies (direct competitors)

Industry advantage - inter-firm comparisons

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3
Q

Different tools of analysis?

A

Horizontal analysis
Trend analysis
Vertical analysis
Ratio analysis

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4
Q

What is horizontal analysis?

A

Comparison with previous years figures

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5
Q

What is trend analysis?

A

Comparison of figures over longer period of time

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6
Q

What is vertical analysis?

A

Breakdown of figures within a balance sheet or income statement

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7
Q

What is ratio analysis?

A

Using two figures within the accounts to create a ratio

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