Analysing Financial Performance Flashcards

1
Q

Define a ‘budget’.

A

A financial plan for the future with the aim of controlling sales and costs.

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2
Q

Define ‘budget variance analysis’.

A

This compares the budgeted sales, costs and profits to what actually happened. The difference can be favourable or adverse.

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3
Q

Define ‘favourable variance’.

A

Where sales were higher than budgeted or costs were lower than budgeted.

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4
Q

Define ‘adverse variance’.

A

Where sales were lower than budgeted or costs were higher than budgeted.

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5
Q

Why might sales income be higher than budgeted?

A
  • Increase in customer incomes
  • Upturn in the economy
  • Successful advertising campaign
  • Major competitor went bust

Opposite will happen if sales are lower than budgeted.

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6
Q

Why might costs be higher than budgeted?

A
  • Increase in sales so more stock was needed
  • Supplier increased stock prices
  • Fall in productivity
  • Weaker exchange rate - higher import costs
  • Poor financial management

Opposite will happen if sales are higher than budgeted.

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7
Q

What are the advantages of budgets?

A
  • Budgets are a control mechanism so business does not overspend.
  • More profits can be earned.
  • Set targets - motivate employees if rewards are given for meeting budget targets.

Stakeholders:
- Shareholder earns more profit as costs and sales are more controlled.
- Employees motivated and given bonuses if they meet their targets based upon their budget.
- Customers may receive lower prices if costs are reduced.
- More profits due to budget target being met, and a better control of costs could mean more employment opportunities for the local community.

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8
Q

What are the disadvantages of budgets?

A
  • May be difficult to forecast sales accurately, especially for a new business without any previous experience.
  • May be difficult to forecast sales and costs when strategies haven’t been agreed by managers.
  • Danger of unexpected changes, e.g. variable costs (e.g. raw materials) rising, new competitor.
  • Overambitious objectives can lead to demotivation. If budgets are based on unreliable research then they may be inaccurate and bad decisions will be made based on incorrect predictions.
  • If actual figures are highly adverse or favourable it shows that the budget itself was inaccurate and therefore, not as useful.

Stakeholders:
- Managers’ time and effort creating the budget.
- Employees demotivated and stressed if targets too high.
- Shareholder and customer benefits will not be realised if budget targets are unrealistic.

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9
Q

How do you evaluate budgets?

A
  • Budgets are a useful planning tool; can act as motivation which can lead to higher productivity. But it depends on how accurate the budget is.
  • Also depends on whether targets are achievable and whether the pace of change in the market makes it difficult or easy to predict future finances.
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10
Q

What is the ‘Profit and Loss Account’ (Income Statement)?

A

A profit and loss account shows how much profit or loss the company made in a financial year.

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11
Q

What is ‘gross profit’?

A

Profit after the cost of sales has been deducted from sales revenue. Cost of sales relates to direct (variable costs) in production, e.g. raw materials (stock).

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12
Q

What is ‘net profit’?

A

Profit after all expenses have been deducted from gross profit. Expenses are other indirect fixed costs (overheads), e.g. rent, machinery and equipment.

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13
Q

What do businesses do with what is left over?

A

Some of the money will be held back as RETAINED PROFIT to reinvest in the business; some will be given to shareholders as DIVIDENDS.

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14
Q

What is the ‘balance sheet’?

A

This shows how much the business is worth at a set point in time.

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15
Q

What are ‘fixed assets’?

A

Items the business owns for more than a year.

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16
Q

What are ‘current assets’?

A

What the business owns that changes on a daily basis.

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17
Q

What are ‘current liabilities’?

A

What the business owes to be paid back within a year.

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18
Q

What are ‘long-term liabilities’?

A

What the business owes but to be paid back in the long term, e.g. bank loan.

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19
Q

What is ‘working capital’?

A

Looks at whether a business can pay its short-term debts; current assets - current liabilities.

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20
Q

What are ‘net assets’?

A

How much a business is worth, it is worked out by subtracting the liabilities from the assets.

21
Q

What is ‘total shareholder capital’?

A

The amount of money invested into the business by shareholders plus any profits the shareholders allow to be retained in the business.

22
Q

What is ‘capital employed’?

A

The total amount of money invested into the business by adding together the amount of money shareholders invested (shareholder capital) plus any money borrowed from external sources such as a bank (long-term liabilities).

23
Q

What is ‘depreciation’?

A

When many fixed assets devalue due to their use, e.g. machinery will be affected by wear and tear.

24
Q

Why is it important for a business to depreciate their assets?

A

To ensure that the business does not overvalue itself to its current and potential shareholders.

25
Q

How is depreciation recorded on the profit and loss account?

A

Depreciation is recorded as an expense.

26
Q

What is the formula for depreciation?

A

Original Cost of the Fixed Asset - Residual Value / Useful Life of the Asset

27
Q

List the ‘three’ profitability ratios.

A
  1. Gross Profit Margin (GPM).
  2. Net Profit Margin (NPM).
  3. Return on Capital Employed (ROCE). (Net Profit / Capital Employed x 100)
28
Q

List the ‘two’ liquidity ratios.

A
  1. Current Ratio. (Current Assets / Current Liabilities)
  2. Acid Test Ratio. (Current Assets - Stock / Current Liabilitites)
29
Q

List the ‘one’ debt ratio.

A

Gearing Ratio. (Long-Term Liabilities / Capital Employed x 100)

30
Q

What does ‘gross profit margin’ measure?

A

How good the business is at managing its variable costs.

31
Q

What does a ‘higher’ gross profit margin show?

A

The higher the %, the more sales become gross profit / Less sales paid for the variable costs.

32
Q

What does ‘net profit margin’ measure?

A

How good the business is at managing its total costs.

33
Q

What does a ‘higher’ net profit margin show?

A

The higher the %, the more sales become net profit / Less sales paid for the total costs.

34
Q

What does ‘ROCE’ show?

A

The overall performance of a business expressed as a percentage of the total long-term capital invested into it.

35
Q

What does ‘ROCE’ measure?

A

How efficiently management is able to use capital tied up in the business to generate profits.

36
Q

What does a ‘higher’ ROCE show?

A

The higher the %, the more profit the business is making in relation to the money that has been invested into the business.

37
Q

What does the ‘current ratio’ show?

A

It considers all current assets and how much the business currently has to pay its short-term debts.

38
Q

What is the ‘ideal’ current ratio?

A

Between 1.5:1 and 2:1. This means the firm can pay its debts.

39
Q

What does a ‘low’ current ratio show?

A

The firm may struggle to pay its debts. This is because not all current assets can be used straight away, e.g. stock used to pay outstanding debts need to be sold first.

40
Q

What does the ‘acid test ratio’ show?

A

It takes into account that stock is harder to turn into cash compared to other current assets. So it looks at how easily the business can pay its current debts using its current assets (but not stock).

41
Q

What is the ‘ideal’ acid test ratio?

A

1:1. This means the firm can pay its debts.

42
Q

What does a ‘low’ acid test ratio show?

A

The firm may struggle to pay its debts.

43
Q

What does ‘gearing’?

A

The percentage of a firm’s capital that is financed by long-term loans (how much in debt the company is, compared to its assets).

44
Q

What is the ‘ideal’ gearing percentage?

A

Between 25% and 50%. This means the right amount of external finance is being used to grow the business.

45
Q

What does a gearing percentage above 50% mean?

A

The business is ‘highly geared’. This means that at least 50% of the business is debt, suggesting that the business will struggle to get another loan.

46
Q

What could a high liquidity ratio suggest?

A

That the business is holding onto too much current assets e.g. cash, which could be used to reinvest to further grow the company and maximise profits. Having too much current assets is a waste of potential reinvestment for the company.

47
Q

How could a business solve ‘lower’ profitability ratios?

A

The business should look to obtain more external finance or use some current assets to reinvest in the company to allow for more profits in the future.

48
Q

What is good evaluation for small sets of data?

A

A better judgement could be made with more years of data or industry averages.

49
Q

What are the factors affecting financial accounts?

A
  • Inflation: higher profits due to higher prices, which are kept in line with inflation as cost of living increases. Lower profits due to increased price of raw materials, bills etc.
  • ## Window Dressing: This is when managers make the company’s financial accounts look more positive than they really are. Done by overvaluing fixed assets and overestimating profits made. This can be illegal when the business does this deliberately to make accounts look better for current and potential shareholders.