Ambot Flashcards
is a set of managerial decisions and actions that
determines the long run performance of a corporation.
Strategic management
Managers initiate serious planning when they are
requested to propose foll year’s budget.
1-Basic financial
planning:
: As annual budgets become less useful at
stimulating long term planning, managers attempt to propose five-year plans.
2-Forecast-based planning
: As annual budgets become less useful at
stimulating long term planning, managers attempt to propose five-year plans.
2-Forecast-based planning
Frustrated with highly political yet
ineffectual five-year plans, top management takes control of the planning process
Externally oriented (strategic) planning:
refers to the use of business practices to reduce a company’s impact upon the natural, physical environment. Climate change is playing
role e in business decisions.
Environmental sustainability
refers to the use of business practices to reduce a company’s impact upon the natural, physical environment. Climate change is playing
role e in business decisions.
Environmental sustainability
is the monitoring, evaluating, and disseminating of
information from the external and internal environments to key people within the
corporation.
Environmental scanning
of a corporation consists of variables (Strengths and
Weaknesses) that are within the organization itself and are not usually within the short-
run control of top management.
The internal environment
is the development of long-range plans for the effective
management of environmental opportunities and threats, in light of corporate strengths
and weaknesses (SWOT).
Strategy formulation
is the purpose or reason for the organization’s existence, It
tells what the company is providing to society-either a service such as housecleaning
or a product such as automobiles.
mission
are the end results of planned activity. They should be stated as action
verbs and tell what is to be accomplished by when and quantified if possible.
Objectives
are the end results of planned activity. They should be stated as action
verbs and tell what is to be accomplished by when and quantified if possible.
Objectives
of a corporation forms a comprehensive master plan that states how the
corporation will achieve its mission and objectives.
strategy
describes a company’s overall direction in terms of its
general attitude toward
and the management of its various businesses
and product lines.
Corporate strategy