AIMS AND OBJECTIVES Flashcards
What does survival mean?
Business survival refers to keeping the business operating for a certain amount of time.
What does making profit mean?
the excess of total revenue over total cost during a specific period of time.
What maximising profit/reducing cost mean?
increasing profits by the business firms using a proper strategy to equal marginal revenue and marginal cost.
What does it mean to mantain sales?
A sale is a transaction between two or more parties in which goods or services are exchanged for money or other assets.
What is market share?
Market share is the percent of total sales in an industry generated by a particular company. Market share is calculated by taking the company’s sales over the period and dividing it by the total sales of the industry over the same period.
What are the value of shares?
Share price refers to the value of a company’s stock. The total value of a publicly-traded company is called its market capitalization (“market cap”), which is arrived at by adding up the value of all of the stock outstanding.
What is growth? (Few meanings)
Business growth is the process of making a business bigger and more successful over time. This can be achieved in a number of ways, such as increasing sales, expanding into new markets, or developing new products or services.
