Aggregate Demand Flashcards

1
Q

What is Aggregate Demand?

A

the total demand for goods and services within a particular market

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2
Q

What are 4 components of AD?

A
  • consumption
  • investment
  • government spending
  • net exports
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3
Q

Explain 3 reasons why the AD curve is downward sloping

A
  • The wealth effect – This occurs when there is a fall in price level, giving consumers the perception that they are wealthier as the purchasing power of money increases (assuming wages stay the same). This means that a fall in the price level encourages consumers to spend more, thus increasing Real GDP.
  • Increased export revenue – A decrease in the general price level of goods/services within an economy will make exports cheaper (assuming that the price of international goods/services doesn’t decrease also). AS a result of this, lower price levels cause export revenue to increase and therefore Real GDP to increase.
  • Lower interest rates – As the price level/inflation decreases interest rates usually fall also. This encourages consumer consumption and investment to increase. Therefore, as these components increase, so does Real GDP
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4
Q

What causes the aggregate demand curve to have a contraction?

A

components of AD fall

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5
Q

What causes the aggregate demand curve to have an expansion?

A

components of AD rise

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