Advertisment Vocabulary Flashcards
Meaning of Covert advertisement
This is when a product a brand is incorporated into a movie or TV show. It is not commercial advertising, subtle advertising.
For example : James Bond driving the BMW
What is the limitation of email advertising?
It is only cost-effective as long as the customer data is up-to-date
What is the limitation of email advertising?
It is only cost-effective as long as the customer data is up-to-date
What is the limitation of text messages?
These promotions reach a target audience in real time, but they have a limited number of characters in the text.
What is the limitation of text messages?
These promotions reach a target audience in real time, but they have a limited number of characters in the text.
Meaning of sponsorship
A company sponsors an event or entity in return for recognition of the brand or product
For example , companies funding schools or sporting events in return for them using their equipment