Admin Exam

Question 1

A Marketing Cloud Admin wants to maximize login security to ensure that data is protected. Which 2 settings are recommended?
* The Login Expires After Inactivity set to 90 days
* The Invalid Logins Before Logout set to 3 attempts
* The Session Timeout set to 8 hours
* The Minimum Username Length set to 6 characters

Answer 1

• The Login Expires After Inactivity set to 90 days
• The Invalid Logins Before Logout set to 3 attempts

Question 2

What is the best practice setting for login expiration?

Answer 2

90 days or fewer

Question 3

What is the best practice for Invalid Logins before Lockout?

Answer 3

3 Attempts

Question 4

What is the best practice setting for session timeout

Answer 4

20 minutes

Question 5

What is the best practice setting for the Minimum Username Length?

Answer 5

8 Characters

Question 6

What is the best practice for Minimum Password Length?

What should the administrator encourage the user to do to further enhance password security?

What could be the likely cause?

Answer 6

8

The admine should encourage the use of a passphrase w/multiple words

Question 7

Describe how the Enforce Export Email Allowlist setting works?

Answer 7

Enforce Export Email Allowlist setting forces the application to export data to only those email addresses on the export email allowlist

Question 8

Describe the term from a Marketing Cloud perspective:

Tenant

Answer 8

A tenant is either your top-level Enterprise account (and its business units), your Core account, your toplevel Agency account, or your Client account, depending on your tenant
type

Question 9

Describe the term from a Marketing Cloud perspective:

MID

Answer 9

The Member ID for the organization you’re
logged in to. To find your MID, log in to
Marketing Cloud and hover over your
account name.

Question 10

Describe the term from a Marketing Cloud perspective:

Audit Trail

Answer 10

Audit Trail allows security admin users to
view Marketing Cloud access and activity
records.

Question 11

Describe the term from a Marketing Cloud perspective:

Marketing Cloud Roles

(Name the roles)

Answer 11

• Marketing Cloud Administrator
• Marketing Cloud Viewer
• Marketing Cloud Channel Manager
• Marketing Cloud Security Administrator
• Marketing Cloud Content Editor
• Publisher.

Question 12

Describe the term from a Marketing Cloud perspective:

Profile Attribute

Answer 12

A profile attribute is a piece of information
about a subscriber (like birth date or email
address) that is stored in their profile.

Question 13

Describe the term from a Marketing Cloud perspective:

Preference Attribute

Answer 13

Pertains to how a subscriber prefers to
receive email. These are specified as yes
or no choices to a declarative statement.

Question 14

How can Marketing Cloud data be encrypted?

Answer 14

Data at Rest Encryption

Question 15

How can Marketing Cloud Audit Trail data be seen?

Answer 15

View Audit Trail records through either Marketing Cloud Automation Studio data extracts or REST API extracts.

Question 16

How many days of information is available in the Audit Trail?

Answer 16

30 days

Question 17

What type of data can be found in the basic Audit Trail?

Basic version

Marketing Cloud

Answer 17

• User authentication
• IP addresses
• Changes to users, roles, and user permissions
• Changes to Security Settings, such as logins, password changes, and logouts

Question 18

What type of data can be found in the advanced version of the Audit Trail?

Answer 18

• user agents
• session IDs
• business units
• changes to content and data for Email Studio, CloudPages, MobilePush, and MobileConnect.

Question 19

True or False:

Data at Rest Encryption prevents unauthorized data access, even if somebody has physical possession of the encrypted drive.

Answer 19

True

Question 20

What verification methods does MFA use to verify your Marketing Cloud login attempt?
* Salesforce Authenticator
* Security Key
* TOTP Authenticator App
* Carrier Pigeon

Answer 20

• Salesforce Authenticator
• Security Key
• TOTP Authenticator App