Active vocabulary | Unit 2 Flashcards
Revise active vocabulary from the Unit 2 reading task
wealthy
having a lot of money
= rich, affluent, prosperous, well-off
≠ poor, needy
= [LV: turīgs, bagāts]
≠ [LV: nabadzīgs, trūcīgs]
distinction between
(fashion and luxury)
a difference between two similar things
[LV: atšķirība starp (modi un greznību)]
growth
growth potential
an increase in size
= expansion, rise, increase
≠ decline, decrease, recession
= [LV: izaugsme, paplašināšanās, pieaugums]
≠ [LV: lejupslīde, kritums]
heritage
cultural heritage
an American of Persian heritage
1) features belonging to the culture of a particular society, such as traditions, languages, or buildings, that were created in the past and still have historical importance;
2) a person’s racial, ethnic, religious, or cultural background
[LV: mantojums; izcelsme, saknes]
[LV: kultūras mantojums]
[LV: persiešu izcelsmes amerikānis(iete)]
inherit
(smth from someone)
1) receive money, a house, etc. from someone after they have died;
2) be born with the same physical or mental characteristics as one of your parents or grandparents
[LV: (pār)mantot]
remain
1) stay in the same place or in the same condition;
2) continue to exist when other parts or other things no longer exist
= stay, continue, last
≠ leave, abandon
= [LV: palikt, turpināties, ilgt]
≠ [LV: atstāt, pamest]
maintain traditions
maintain vision
maintain competitive advantage
keep, preserve, sustain, retain
[LV: uzturēt tradīcijas]
[LV: saglabāt vīziju]
[LV: saglabāt konkurences priekšrocību]
admire
find someone or something attractive and pleasant to look at; respect and approve of someone or their behaviour
= adore, appreciate, respect
≠ dislike, disapprove, despise
= [LV: apbrīnot]
≠ [LV: nepatikt, neatzīt par labu, nicināt]
dilute (the brand)
reduce the strength of a feeling, action, etc.
= weaken
≠ strengthen, enhance
= [LV: vājināt (zīmolu)]
≠ [LV: (pa)stiprināt, uzlabot]
account for
(25% of the total revenue)
to form the total of something
[LV: sastādīt (25% no kopējiem ieņēmumiem)]
lack
(the structure/time/money)
not have or not have enough of something that is needed or wanted
[LV: trūkst (struktūras/laika/naudas)]
lay the groundwork
prepare for or start an activity or task
[LV: ielikt pamatus]