Academic Vocab 4 Flashcards
Level of sophisticated and linkage common word choice, appearance and delivery of a message
Formality
Do you attitude toward the subject
Tone
Businesslike, high-level vocabulary very structured
Formal tone
Very personal, sometimes slang vocabulary
Informal tone
Do you ability to affect other people’s thinking
Influence
Make someone believe something
Persuade
The main point expressed about a topic
Argument
An argument that is not really sound but may still be convincing
Rhetorical fallacy
The means of persuasion in an argument
Appeal
Depends on faulty logic
Logical fallacy
Unfairly appeals to a persons emotions
Emotional fallacy
Unreasonable attack on the writers owner authority or character
Ethical fallacy
Of OC that is personal attack on your character to distract from the argument
Ad hominem
The statement in support of the particular truth, fact, or claim
Testimonial
A fallacy in which there is an overstatement of more than is true
Exaggeration
A fallacy that applies broad generalizations to a person or group which are often untrue
Stereotyping
Agreeing to an argument simply based on another person who may not be fully qualified
Appeal to authority
Fallacy in which they claim is based on faulty logic relating two things because they’re on the same category
Categorical claim
Very specific or clear to understand
Explicit messaged
Uses graphics, body language, etc. To communicate meaning the meaning must be inferred
Implicit message
