Abuse of dominance (Art. 102 TFEU) Flashcards
Field of application of Art. 102 TFEU
if …
- parties: undertakings
- position: dominance within (substantial part of) internal market
- behaviour: abuse
- EU dimension: trade between Member States may be affected
… then
- prohibited as incompatible with internal market
Comparison of Art. 102 with Art. 101 TFEU
Differences:
- no condition of plurality
- not applicable to associations of undertakings
- no mention of nullity
- no mention of exemptions/ exceptions
-> 101 and 102 are autonomous to each other
Definition of dominance
- no legal definition in EU law
- economic strength (not market power per se)
- hindering effective competition on RELEVANT market
- power to behave independently (from competitors, customers, ..)
- origin of dominance irrelevant
- joint dominance possible
Joint dominance
Two or more legally independent undertakings present themselves on the market as a single, dominant, entity (e.g. Compagnie Maritime Belge, 2000).
NOT: concerted practice, oligopoly, or legally independent entities actually forming one undertaking
Structure of the market (e.g. Airtours, 2002):
- members can monitor each other
- tacit coordination sustainable over time
- foreseeable reaction of current/ future competitors, customers
FIFA case
Laurent Piau (2005): complaint against "Players' Agent Regulation" -> but: exempted decision of ass. of undertakings + no abuse established -> EC allowed to reject the complaint
“Market” definition
- definition is essential (also for 101 and concentration control)
- relevant PRODUCT market
- relevant GEOGRAPHIC market
- [temporal factor]
Relevant product market
- (smallest possible) market where neither demand nor supply are substitutable with products from outside
- substitutability: method -> product characteristics + price
- SSNIP test: ‘Small but Significant Non transitory Increase in Prices’
Relevant geographical market
- largest possible area where conditions of competition are sufficiently homogeneous
- usually entire EU, unless special factors
• transport costs, lack of transport facilities
• regulatory barriers (e.g. tariff provisions, legal monopolies)
• cultural barriers (habits, commercial preferences) - chain of substitution
Determinations for Market Power
- Market share (only indicative, compared to competitors)
- +40% = suggestive of dominance
- +50% = presumption of dominance
- super dominance = position approaching monopoly - Countervailing buyer power
- Barriers to entry (superior technology, capital strength, reputation advantages, …)
“Abuse” definition
- no definition in TFEU
- GC/ECJ: objective concept relating to behaviour needed; methods different from those which condition normal competition
Categories of “Abuse of dominance”
- exploitation: directly harmful to consumers
- exclusion: harmful to competitors, actual or potential (indirectly harmful to consumers)
Exploitative abuse
1) Pricing: excessive pricing, discriminatory pricing
2) Non-pricing: unfair contractual terms
Exclusionary abuse
1) Pricing: predatory pricing, discriminatory pricing & rebates, margin squeeze
2) Non-pricing: tying, exclusive dealing, refusal to supply
Predatory pricing presumed abusive, if..
ECJ: Akzo Chemie (1986)
- price below average variable costs
- price below average total costs, but above average variable costs + plan to eliminate competitor
Margin squeeze
Undertaking A sells on upstream market and on the downstream-market directly (or through subsidiary) to end-user
Squeezing through:
- increasing its wholesale charges; or
- lowering its retail price, forcing competitors to do the same
- > as efficient competitor (AEC) test
Price discrimination
- e.g. through selective price cuts (Post Danmark, 2012)
- rebate scheme: loyalty-inducing rebates are unlawful (Post Danmark, 2015; Intel, 2009)
As Efficient Competitor (AEC) test
Could the dominant company’s own downstream operations trade profitably on the basis of the upstream price charged to its competitors
Price discrimination - 3 categories of rebates
- quantity rebates (presumptively lawful)
- exclusivity rebates (‘by their very nature’ capable of restricting competition) (no requirement to carry out AEC test by EC) [Intel v Commission, 2017: more clarification required]
- ‘3rd category’ of loyalty inducing rebates (depends on circumstances)
Definitions of tying and bundling
tying = making the sale of one product (tying product)
conditional upon the ‘purchase’ of another distinct
product (tied product)
pure bundling = offering a fixed package of two or more goods (cannot be purchased separately)
Conditions of tying and bundling
– dominance on the tying market
– distinct products, i.e. with separate demand
– likely foreclosure effects in the tying or tied market
Case law: e.g. Hilti nail guns: explosive cartridges + nails
Mixed bundling/multi product rebates
Components are also sold separately, but at a higher price
–> anti competitive: if so large that equally efficient competitors offering only some of the components cannot compete against the discounted bundle
Defence: objective justification
- no (block) exemptions as under 101 (3) TFEU
- conduct may not be deemed abusive if dominant
company can show that it is justified
-> objectively necessary
-> substantial efficiencies which outweigh any
anticompetitive effects (‘efficiency defence’)