A1&2

Question 1

what is the definition of marketing?

Answer 1

identifying, anticipating and satisfying customer requirements

Question 2

what is cold calling

Answer 2

when a customer gets a call from a business they have never contacted with before.

Question 3

what is following up on a lead?

Answer 3

a method that connects a business with potential leads from referrals or other marketing channels

Question 4

name a marketing skill

Answer 4

inter……… com………..

Question 5

name a marketing skill

Answer 5

neg……. skills

Question 6

name a marketing skill

Answer 6

organ…….. skills

Question 7

what is interpersonal communication

Answer 7

speaking with customers/people and responding to any needs or enquiries they may have.

Question 8

what are negotiating skills

Answer 8

being able to negotiate a price that best fits the customer and also the business

Question 9

what are organisational skills

Answer 9

having time management and meeting deadlines.

Question 10

what is presenting and demonstrating products

Answer 10

allowing customers to experience the product or service first hand which can lead to a purchase