9.2 Digital Graphic Flashcards
mood board
A document that collects a range of ideas to a related project or item onto one sheet
digital graphic
Electronic or printed images that can be used for a variety of different purposes
examples of digital graphics
magazines, posters, logos
mind map
helps to organise ideas, includes a centeral theme (node) and branches coming off (sub-nodes)
purposes of digital graphics
entertain
advertise
promote
inform
educate
Purpose of a Digital Graphic: Entertain
magazine features, comics, still game graphics
Purpose of a Digital Graphic: Advertise
found in magazines, billboards, posters
Purpose of a Digital Graphic: Promote
similar to advertise (newspapers, posters) but can be broader in scope (NHS campaign)
Purpose of a Digital Graphic: Inform
how to use something, instructions, leaflets
Purpose of a Digital Graphic: Educate
has a clear measureable objective e.g to learn a new topic
Target Audience
Who the graphic is aimed at. This includes age, gender, ethnicity and interests
Design considerations: use of colour
colour stimulates differetn methods
Design considerations: composition / layout
where you are going to have the main feature to catch the eye of the audience
Design considerations: white space
areas left blank to seperate elements of the graphic
Design considerations: style
making sure the style matches the theme of the graphic
