9. Financial Performance Indicators Flashcards
What are the profitability ratios?
Margin on sales - gross profit margin and net profit margin
Return on capital employed (ROCE)
How do you calculate gross profit margin?
(Gross profit / sales) X100
How do you calculate net profit margin?
(Net profit (PBIT) / sales) X100
What May cause a falling GPM or NPM?
Increasing costs or reducing selling prices
What does the difference between GPM and NPM allow you to establish?
Whether there are changes in COS or operating costs
How do you calculate ROCE?
(Net profit (PBIT) / capital employed (TALCL)) X100
What does PBIT stand for?
Profit before interest and tax
What does ROCE measure?
How much profit is generated for every £ of assets employed, it indicates how efficiently the company uses its assets to generate profit.
What are the revenue ratios?
Average selling price
Sales per employee
Asset turnover
How do you calculate the average selling price?
Total revenue / number of units sold
What does the average selling price show?
The average selling price of units, it can be compared to competitors to see how competitively priced out products are
How do you calculate the sales per employee?
Sales / number of employees
What happens if the sales per employee falls?
Staff may not be working hard enough
How do you calculate asset turnover?
Sales / capital employed (TALCL)
What does asset turnover measure?
The efficiency of the use of assets