7: Cartography II Flashcards
CARTOGRAPHIC COMMUNICATION
special form of graphic communication which differs from verbal communication
Maps are SYNOPTIC, presenting information in a holistic fashion. Map reader receives information all at once.
Therefore the map maker/reader can’t control the order in which information is received, except by using map design to emphasise the most important information
MAP DESIGN
Map hierarchy:
foreground - most important
middle ground - semi important
background - least important
Perceptual importance:
use strong visual contrasts, darker features stand out
The two centres of image space: place the most important features at the optical centre, just above the geometric centre
Map design - more of an art - intriguing and curiosity-provoking, drawing the viewer into the wonder of the data
- narrative power
- detail
- elegant presentation
CRITIQUING MAPS
Think about... Lineweight Shading and colour Layout How the data is displayed: are the categories appropriate, clear, are the areas appropriate, does it use rates vs a simple count Legend Map elements
CARTOGRAPHIC SYMBOLISATION
6 ways to symbolise points, lines and polygons: size density colour shape texture orientation
MAP LAYOUT & ELEMENTS
Title Grid Map body Scale bar North arrow Inset map Legend Data source Author Projection Labels Bounding box / frames
CARTOGRAPHIC COLOUR SCHEMES
simple hue (like a gradient) / sequential
light to dark
ex: white to blue
dark represents high, light is low
part-spectral / sequential
ex: light yellow to dark yellow
can be hard to distinguish if too many categories
full spectral
lots of different colours, doesn’t make sense unless there is a hierarchy, rainbow order
double-ended / divergin
two opposite colours
works best for negative and positive values/categories
How to arrange map elements
choose a suitable map area preferred arrangements: -legend to the right or below -title above the map or legend -scale below -secondary elements keep minor
overall impression:
- use of paper or screen
- figure/ground contrasts
- optical balances
- frames need to be delicate
How to arrange map elements
choose a suitable map area
preferred arrangements:
- legend to the right or below
- title above the map or legend
- scale below
- secondary elements keep minor
overall impression:
- use of paper or screen
- figure/ground contrasts
- optical balances
- frames need to be delicate
Map design summary
- maps are a graphical means of communication
- which relies on clarity and intuitiveness
- visual variables are ‘the vocabulary’ of the cartographic language
- theory defines its syntax and semantics
- various extensions of the original theory of Bertin
- the use of colour is the most critical issue