7 c's Flashcards
list the 7 C’s
clear
concise
concrete
correct
coherent
complete
courteous
What is your purpose in communicating with this person?
be CLEAR about your goal or message.
stick to the point and keep it brief.
Your audience doesn’t want to read six sentences when you could communicate your message in three.
Concise
then your audience has a clear picture of what you’re telling them. There are details (but not too many!) and vivid facts, and there’s laser-like focus. Your message is solid.
Concrete
it fits your audience. And is also error-free communication.
correct
it’s logical. All points are connected and relevant to the main topic, and the tone and flow of the text is consistent
coherent
the audience has everything they need to be informed and, if applicable, take action.
complete
is friendly, open, and honest. There are no hidden insults or passive aggressive tones. You keep your reader’s viewpoint in mind, and you’re empathetic to their needs.
Courteous