5.1 data types Flashcards
1
Q
sources of information
Internal
A
comes form within an orginisation (finiancial reports etc )
2
Q
External
sources of info
A
outside an orginisation(government reports financial data or competitors )
3
Q
types of data
Primary
A
collected by yourself or employee within orginisation
4
Q
types of data
Secondary
A
collected by someone outside of an orginisation
5
Q
types of data
Qualitive
A
Descriptive often text format
can be observed not measured
6
Q
types of data
Quantative
A
measured data
in numbers/percnetages or statistics