4Ps Flashcards
1
Q
What is penetration pricing
A
When a bussines is new to a market, they put the costs lower than competitors
2
Q
What is cost plus pricing
A
The costs of manufacturing plus what profit is wanted
3
Q
What is promotional pricing
A
A reduction in the price too attract customers, boost sales or get rid of old stock
4
Q
What is price skimming
A
What a bussines has a new and unique product it can set a Hugh price until competition
5
Q
Competitive pricing
A
When there’s lots of competition, a bussines will look at what other competitors charge and charge the same
6
Q
A
7
Q
Is Eliza’s mum fit
A
Yes
8
Q
Is rose a bastard
A
Yes!
9
Q
A
