4.2.4 Reasons for global mergers or joint ventures Flashcards
1
Q
What are mergers?
A
Two businesses form as one» agreed
2
Q
What is a joint venture?
A
Two businesses working together but remain seperate
3
Q
What is a takeover?
A
•A business buys the other firm.
•Must be over 50% of the shares.
•Can be hostile or agreed
4
Q
What are five reason for global mergers and joint ventures?
A
1)Spread risk
2)Enter new markets
3)Acquiring international brand names
4)Secure resources + supplys
5)Maintaining or increasing global competitiveness
5
Q
Name three benefits of a Joint venture.
A
1)Expertise and resources
2)Reduce risk
3)Mutual benefits
6
Q
Name three disadvantages of a joint venture.
A
1)Different vision
2)Consumer may become confused
3)Shared profits
4)Damaged reputation