4.1.9 International Competitiveness Flashcards
What is competitiveness?
External competitiveness is the sustained ability to sell goods and services profitably at competitive prices overseas.
What is the key measure of price competitiveness?
Differences in relative unit labour costs (ULCs)
What is the key measure of non-price competitiveness?
Product quality, innovation, design, reliability and performance, choice, after-sales services,
marketing, branding, brand loyalty and the availability and cost of replacement parts
What do non-wage cost factors include?
- Environmental taxes e.g. minimum prices on carbon emissions
- Employment protection laws & health and safety regulations
- Statutory requirements for employer pensions
- Employment taxes e.g. employers’ national insurance costs.
What are unit labour costs?
Unit labour costs are labour costs per unit of output. There is a simple formula for calculating unit labour costs:
Unit labour costs = total labour costs / total output
What are unit labour costs determined by?
- Average wages / salaries in a country’s labour market – one measure tracked is the hourly labour cost of
employing people in the labour market - Labour productivity i.e. output per person employed or output per hour worked
What happens to unit labour costs when wages are rising faster than productivity?
Unit labour costs will tend to rise when wages are rising faster than productivity
When does relative unit labour costs rise?
o A country’s exchange rate appreciates
o Wage costs rise relatively faster than other nations
o Labour productivity growth is relatively slower
What are options of reducing relative unit labour costs?
o Monetary policy interventions aimed at a currency depreciation e.g. a managed floating exchange
rate
o Wage controls e.g. wage/pay freezes in the public sector
o Supply-side measures designed to raise labour productivity / efficiency across many industries
What are relative export prices?
Relative export prices are one country’s export prices in relation to other countries, usually expressed as an index.
Explain the times when relative export prices rise
- There is an appreciation of the currency – causing export prices in overseas markets to rise
- There is a period of high relative inflation in one country compared to others – again this tends to make
exports appear more expensive when priced in an overseas currency - When export businesses experience higher costs e.g. arising from environmental taxes, increased minimum
wages which leads them to raise price to protect their profit margins - When exporters of goods and services are hit by import tariffs
What are policies to improve competitiveness?
- Competitive exchange rate – perhaps involving a managed floating currency
- Competitive tax environment to attract inward investment and encourage new business start-up’s
- Investment in human capital to improve the quality of the workforce
- Increased research & development to drive a faster pace of innovation
- Stronger market competition to raise factor productivity and lower relative export prices
- Stable macroeconomic environment e.g. maintaining low inflation with steady economic growth to support
business confidence - Investment in critical infrastructure such as better road, air and rail links, improved ports, faster broadband
and fibre-optic internet connections
List reasons for how fiscal policy can drive competitiveness of countries
- Subsidies to lower the cost of research e.g. in pharmaceuticals, life sciences, robotics and artificial intelligence
- Tax incentives can encourage the commercialisation of ideas e.g. ideas coming out of universities
- Lower employment taxes to stimulate skilled migration from overseas
- Lower capital gains taxes encourage small businesses / start-ups
- Special economic zones (SEZ) to attract research-intensive businesses
What are the benefits of international competitiveness?
o Improved living standards e.g. measured by real GNI per capita (PPP)
o Stronger trade performance from an increase in export sales
o Virtuous circle of economic growth
o Employment creation
o Higher government tax revenues
What are the problems of international competitiveness?
o Trade surpluses might invite a protectionist response
o Possible risks of demand-pull inflation
o Competitiveness might be achieved at the expense of growing inequality of income and wealth
o Higher productivity might be achieved at expense of a worsening work-life balance and increased
incidence of mental health problems
o Increased competitiveness might cause a country’s exchange rate to appreciate