4.1.3 Price determination in a competitive market Flashcards
What is demand?
The amount of a good or service that consumers are willing and able to buy, at a given price at a given time
What is derived demand?
The demand for a factor of production used to produce another good/service
What is composite demand?
What are the 9 determinants of demand?
- Income
- Advertising and Publicity
- Fashion
- Quality
- Seasonal Changes
- The Law
- Uncertainties about future prices
- Price of compliments
- Price of Substitutes
What are complementary goods?
Ones that are frequently bought together - e.g Cereal and Milk
- when the price for one goes up, the demand for the other goes down
- the strength of complements is shown through cross-elasticity
What are substitute goods?
Ones which have (roughly) the same function, and therefore either one OR the other is bought
- When the price of one increases, demand for the other goes up
What are normal goods?
Goods that - as incomes rise in society - people buy more of
- Cars, TVs, Chocolates
What are inferior goods?
Goods that - as incomes rise in society - people switch to better alternatives
- Bus Travel, Own-brand food
What is Price Elasticity of Demand (PED)?
The responsiveness of a change in quantity demanded to a change in price
- how much do people react (change purchasing habits), when price of a good changes
What is the formula for PED?
PED = %change of QD/%change of price