4 - Rational Choice and Market Theories Flashcards
Who created Rational Choice Theories?
Rodney Stark
What is Rational Choice theory?
They are what supply compensators (something that is receive something instead of a particular reward)
Why are compensators usually offered by religion?
Because it works as a substitute for rewards (things that people want) that are scarce and unavailable. That they are things on Earth that everyone wants but can’t obtain
What is an example of what rational choice theories can provide as a compensation?
E.g: forgiveness of sins, eternal life etc. some kind of hereafter.
Compensators can be attained true or false?
True they can be obtained, but in a more lengthy and elaborate
What are some advantages of religious compensators?
- Offer the prospect of a huge reward that are not plausible available from other sources
- Eternal life, reunion with the departed, a perfected soul or unending bliss
What are some disadvantages of religious compensators?
- People cannot know for certainty, that virtue is rewarded after death
- So religious compensators are inherently risky
How do people make decisions according to rational choice theory?
Individuals choose those actions rationally which concern compensators.
- that people differ greatly in their relative evaluations of specific rewards or benefits
- People must weigh the cost of a compensator against the value of a reward.
- Need to feel that you have enough information to make a rational choice.
How is the value of a religious compensator established?
Through social interaction
Why is social interaction a way to establish rational choice?
- Because individuals see it as a less risky and more valuable if it is promoted, produced or consumed collectively.
- When there is credible evidence that participation in religion generates tangible benefits are not readily explainable in secular terms
- More persuasive when they come from a trusted source and when the person has little to gain
What is the central way of establishing faith compensators?
Testimonials.
Who are the main theorists of religious economies?
Stark and Iannccone
What is a religious economy?
all the religious activity happening in society. Churches trying to attract people. there are potential customers (people who are religious or who might WANT to be religious). Shift towards what we think people need from religion to a supply side, looking at what other religious are able to create demand
What are religious firms?
Seeking to serve the market by offerring religious “product lines” offered by the various firms
What occurs if the religious economy is unregulated?
It will tend to be very pluralistic (many religious firms active in the market). It inhibits the ability of new religious firms to gain market share