4. Flashcards
What are the 6 A’s of print media writing?
The 6 A’s are: Authorship, Authenticity, Appeal, Action, Authority, and Actuality/Originality.
What is Authorship in print media writing?
Authorship is the ability to create engaging writing that captures the reader’s interest through appropriate language, good word choice, sentence structure, and clear communication.
What does Authenticity refer to in print media writing?
Authenticity involves presenting real issues and believable stories that resonate with the audience, ensuring a sense of truth and credibility.
What is meant by Appeal in print media writing?
Appeal is the ability to recognize and present newsworthy stories that affect, inspire, and engage the audience.
How does Action contribute to print media writing?
Action stimulates and sustains the reader’s interest by vividly portraying events, often using narrative techniques and dialogue.
What is the significance of Authority in print media writing?
Authority refers to the writer’s command of the subject, demonstrating mastery and expertise, often through specialized language related to the topic.
What does Actuality/Originality mean in print media writing?
Actuality/Originality is the writer’s ability to create a unique style and innovative approach, often incorporating personal wit and humor.
What is a writer’s By-line?
A By-line is the writer’s name boldly typed against their work, reflecting their personality and professional integrity.
What is a newsroom?
A newsroom is the central place where journalists, reporters, editors, producers, and other staff work to gather news for publication or broadcast.
What types of media utilize a newsroom?
Newsrooms are used by newspapers, online newspapers, magazines, and electronic media.
What activities are conducted in a newsroom?
Activities in a newsroom include processing news, assigning reporters’ beats, editing, proof-reading, and general administration.
How can a traditional newsroom be described?
A traditional newsroom can be likened to a command-and-control room where news production activities are organized and controlled.
What is the layout of a typical newsroom?
A typical newsroom is usually a large and spacious room with various desks headed by editors, line-editors, and lead writers.
Who heads The Newsroom?
The Newsroom is headed by two people: The publisher and The Editor-in-Chief.
What is the role of the publisher in The Newsroom?
The publisher handles the business aspect, including selling ads and marketing.
What is the role of The Editor-in-Chief?
The Editor-in-Chief handles the editorial aspect of The Newsroom.
What is the editorial desk?
The editorial desk is a group of experts who dictate the tone and direction of the publication’s editorial policy.
Who are the members of the editorial desk?
Members include section editors, page editors, line editors, sub-editors, and page designers.
What is the responsibility of sub-editors?
Sub-editors write news stories, interpret news, and cast attractive headlines.
What does a stone editor do?
The stone editor fine-tunes the sub-editor’s work by proofreading and correcting errors.
What authority does the stone editor have?
The stone editor can recast headlines or send back the original copy for corrections.
What is the role of the Editor?
The Editor is the overall head responsible for content and managing space and time for publications.
What does the Editor decide regarding publication?
The Editor decides how much space is allocated to news stories and when the publication goes to press.
Who are the journalists or reporters?
Journalists, also called ‘Leg men’, are responsible for gathering stories and news.
