4 Flashcards
Primotype
1-2
- Prototype for testing functions
- Marshmallow challenge: try, learn, try instead of plan, build up, try
Problems of Idea to Realization
1-2
- how to structure the innovation process?
- need for structure vs need for creativity
Holistic View of Innovation Activities
Großes BIld
Blue stream: incremental innovations (minor changes, improving existing products)
Red stream: more radical innovations (radical changes, high degree of uncertainty)
Yellow stream: middle (new model in a existing system)
Two approaches to manage processes
1-2
1 stage-gate process
- sequence of processes
- deterministic, predictive
2 agile development
- parallel processes
- experimental, adaptive
Definition Stage-Gate Model, Cooper
“the Stage-Gate process is a conceptual and operational map for moving new products projects from idea to launch and beyond“
1 Stage:
- set of cross-functional/parallel activities
- undertaken by the project team
2 Activities
- Information gathering by project team
- Analysis of results and input for gate decision
3 Gate
- go/kill decision point
- results are assessed and a decision to invest more or not
Pro/Con of Stage-Gate
+ evaluate open/complex/unstructured innovation process
+ clear criteria to compare projects through gates
- too determined
- too slow for minor improvements
- not suited for radical innovation
- sequential thinking
Design Thinking
Steps
1-5
1 Understand
2 Observe
3 Synthesis
4 Design, Prototype, Assess & Refine
5 Implement
Design Thinking
Principles
1-6
1 Focus on user experiences / emotions
2 Create models to examine complex problems
3 Use prototypes (technical feasibility & ideas and concepts)
4 Tolerate failure (open culture)
5 Exhibit thoughtful restraint
6 Experimentation & iterative problem-solving
Design Thinking
Challenges
1 accepting more ambiguity:
- more uncertainty
- difficult to calculate the return on investment in creativity
2 embracing risk:
- no guarantee of its outcome
3 resetting expectations:
- not the right set of tools for optimizing
- not for operating a stable business
- to implement a culture of design thinking takes time
Agile Manifest
1-4
1 Individuals & Interaction»_space; processes & tools
2 working software»_space; comprehensive documentation
3 customer collaboration»_space; contract negotiation
4 responding to change»_space; following a plan
Agile software development methods
1-11
- adaptive software development
- agile modeling
- agile unified process (AUP)
- disciplined agile delivery
- dynamic systems development method (DSDM)
- extreme programming (XP)
- feature-driven development (FDD)
- lean software development
- rapid application development
- SCRUM
Core principles of agile development
1-6
1 iterative incremental (break big projects into small chunks; minimize up-front planning and design)
2 short time frames
3 cross-functional teams
4 daily stand-up (daily scrum: activities, ToDo’s, roadblocks)
5 working software
6 Customer representative (product owner)
Agile Development Beyond Software
Objectives
1-5
- respond to uncertain/turbulent environment
- flexible, motivated teams
- improved communication/knowledge transfer
- fast time to market
- high customer centricity
Agile Development Beyond Objectives
Principles
1-5
- integrate customer
- think in products not projects
- agile work: small teams, self-organization, new roles
- commitment to goals
- small iterations (testing is core activity)
Definition Lean Startup
Methodology for startups to shorten product development cycles by adopting business-hypotheses-driven experimentation, iterative product releases, and validated learning.
- methodology
- shorten development cycles
- by experimentation/iterative product releases/validated learning
