3.4 WHY DID NISSAN LOCATE IN THE UK?

Question 1

What happened in 1984?

Answer 1

Nissan decided to locate its first European factory near Sunderland.

Question 2

Location requirements for Nissan to locate in the UK:

Answer 2

1. A skilled workforce
2. Good communications
3. UK government support
4. Large flat plot of land with room to expand

Question 3

What is a skilled workforce?

Answer 3

Decline in the traditional industries meant the skilled labour was really available

Question 4

What are good communications?

Answer 4

• Has good road and rail links with al major UK cities
• Terminal nearby which allows the to transport car parts to be assembled

Question 5

What is UK government support?

Answer 5

Given grants and other financial incentives

Question 6

What is large flat plot of land with room to expand?

Answer 6

• Made the factory bigger
• Built a car test track
• A wind farm that provide 10% of their power needs

Question 7

Nissan’s growth:

Answer 7

1986: Less than 500 employees, built 5000 cars
2016: 7000 employees, produce more than 500,000 vehicles a year. (Produced more than 9 million cars since it opened)