3.4 - Market Structures Flashcards

1
Q

What are the 4 types of efficiencies?

A
  • Allocative (when resources used to produce goods consumers value the most, therefore social welfare is maximised)
  • Productive (least amount of resources to produce maximum output)
  • Dynamic (resources allocated efficiently overtime)
  • X-inefficiency (when firms fails to minimise average cost at a given level of output)
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2
Q

What is perfect competition?

A

Market with high degree of competition

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3
Q

What are the 4 features of perfect competiton?

A
  • Many buyers and Sellers
  • Freedom of entry and exit from the industry
  • Perfect Knowledge
  • Homogenous goods
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4
Q

What is monopolistic competition? What are its 3 characteristic’s?

A

A form of imperfect competition where products are differentiated

  • Many buyers and sellers
  • No barriers to entry or exit
  • Non-homogenous goods
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5
Q

What is an Oligopoly?

A

An industry dominated by a few large firms (and have a majority of the market share)

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6
Q

What is collusion?

A

When firms make collective agreements that reduce competion

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7
Q

What are the 2 main types of collusion?

A
  • Overt (formal agreement)
  • Tacit (no formal agreement)
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8
Q

What is a cartel?

A

A group of firms entering a formal collusive agreement to mutually set prices

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9
Q

What is price leadership?

A

Where one firm had advantages due to its size and becomes the dominant firm

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10
Q

What is barometric firm price leadership?

A

Where a firm develops a reputation for being good at predicting the next move in the industry (an other firms decide to follow)

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11
Q

What is game theory?

A

Theory exploring the reactions of one player to changes in strategy by another player

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12
Q

What is the maximin policy?

A

Firms working out the strategy where the worst possible outcome is the least bad

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13
Q

What is the maximax policy?

A

Firms working out the policy with the best possible outcome

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14
Q

What is the dominant strategy?

A

When the maximin and maximax strategies end up with the same solution

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15
Q

What are 3 types of price competition?

A
  • Price wars (when two or more rival companies lower prices to steal customers)
  • Predatory Pricing (driving competitors out of the market by setting very low prices)
  • Limit pricing (setting price low enough to discourage new competitors, but high enough to make at least normal profit)
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16
Q

What are the 6 types of non-price competition?

A
  • Advertising
  • Loyalty Cards
  • branding
  • Quality
  • Customer Service
  • Product development
17
Q

What is a monopoly?

A

A sole seller of a product in the market
- Rarely exist but firm can be considered a monopoly if it had more than 25% of market share

18
Q

What is third degree price discrimination?

A

When monopolists charge different prices to different people for the same good
(e.g. elderly get the train cheaper)

19
Q

What is a natural monopoly?

A

When it is more efficient for a single firm to produce a good/service to the entire market

20
Q

What is a monopsony?

A

One one buyer in the market

21
Q

What is a contestable market?

A

When there is freedom of entry and exit into the market (keeps firms competitive)

22
Q

What are the 5 characteristics of contestable markets?

A
  • Perfect Knowledge
  • Freedom of entry and exit
  • Low sunk costs (irretrievable costs)
  • Low product loyalty
  • Firms are SR profit Maximisers and do not collude
23
Q

What are the 6 types of barriers to entry and exit?

A
  • Legal barriers
  • Marketing barriers
  • Price decisions of incumbent firms
  • Capital Start up costs and sunk costs
  • Economies of scale (new firms unable to produce on same AC as large, incumbent firms)
  • Costs to write off assets, pay leases and make workers redundant
24
Q

What is a sunk cost?

A

Fixed cost that a business cannot recover if it leaves the industry