3.3.4 Normal profits, supernormal profits and losses Flashcards

1
Q

Profit

A

Profit = TR-TC

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2
Q

Condition for profit maximisation

A
  • In the short run a profit maximising firm produces the quantity of output where MR=MC.
  • In the long run, under perfect competition, a profit maximising firm produces where P=MR=MC.
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3
Q

Normal profit

A

-The minimum level of required to keep a firm in an industry.
-It is the profit that covers all explicit and implicit costs of production but provides no extra income above those costs.
->TR=TC.

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4
Q

Supernormal profit

A

-The firm is earning more than enough to cover both explicit and implicit costs.
->TR>TC
-This attracts competition, which can drive down prices, reducing economic profit overtime.

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5
Q

Losses

A

-The firm is not covering all of its costs, including both explicit and implicit costs.
->TR<TC
-This leads to firms shutting down in the short run, if they cannot cover its variable costs.

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