3.3 Decision- making techniques Flashcards
What is a Quantitative Sales Forecast?
A quantitative sales forecast is a prediction of future sales based on numerical data, such as past sales figures, trends, and statistical methods
what kind of data does Quatitative sales forecast use?
Historical and market analysis
Sales forecasts froms the basis for other common parts of planning, such as:
Human resourses- if business predicts an increase in sales extra staff
Production and capacity planning - if business predicts a decrease in sales they may need to reduce capacity in order to manage capacity utilisation
Cashflow forecasts - forecasted sales of business have an impact on business cahsflow
Profit forecats and budgets - sales have an impact on projected profity and future budget
Name some negatives to using a Quantsative sales forecast
past performnaces have no guarnatee of future sucecss