3.3 Flashcards

1
Q

sales forecasting

A

prediiting future sales volume/revenue based on past sales data and market research

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2
Q

how does sales forcasting help the finance function

A

helps to produce cash flow forecasts to help identify if more finance is needed

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3
Q

how does sales forcasting help the marketing function

A

marketing department knows periods that sales are predicted low, socan plan on how to increase

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4
Q

how does sales forcasting help the operations function

A

know amont of people needed to produce stock

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5
Q

how does sales forcasting help the HR function

A

understand that high volume may cause stress and absenteeism

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6
Q

Time series data

A

Sales figures that have been collected at consistent time intervals and presented in time order.

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7
Q

Advantages of scatter graphs to find correlations

A
  • can identify if 2 two variables could be correlated
  • if data suggests strong correlation, marketing predictions can be used to make sales forecasts
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8
Q

Disadvanteges of scatter graphs to find correlations

A
  • weak correlations or non correlation makes it hard to forecast sales
  • even though a correlation is identified it doesnt necessarily mean theres a casual link between the two.
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9
Q

Extrapolation

A

Using trends in past sales data to forecast future sales

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10
Q

Advanatages of extrapolation

A

Useful in stable environments where the size of the market or number of competitors are unlikely to change

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11
Q

Disadvantages of extrapolation

A

Past performance does not gurantee sales performance will continue in the future

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12
Q

how to calculate payback

A

Calculate annual net cash flow of project (inflows - outflows)

Calculate the cumulative net cash flow
(net cash flow of previous year + net cash flow of year)

Identify the year pay back was achieved
(cumulative cash flow of last negative year / net cash flow of positive year after that x 12)

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13
Q

advantages of pay back

A
  • Quick and simple
  • good for business with cash flow problems
  • good for businesses whose equipment may become obsolete
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14
Q

Disadvantages of Payback

A
  • Ignores overall profit generated
  • ignores the timings of receipts
  • Not always accurate
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15
Q

What is Payback

A

The length of time it takes to pay back the initial cost of an investment

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16
Q

Average Rate of return

A

How much of the investment cost is returned as annual profit

17
Q

How to calculate ARR

A
  • Calculate overall profit from investment by adding up all net cash flows (same as final cumulative cash flow)
  • Calculate average annual profit by dividing overall profit by number of years which investment generates a return
  • annual average profit/ initial investment x 100
18
Q

Advantages of ARR

A
  • focuses on the overall profitability of an invesment
  • can be compared to other forms of investment
19
Q

Disadvantages of ARR

A
  • doesn’t take into account timings of the cash flow
  • doesn’t take into account the effect of receiving money in the future has on the value of money
20
Q

Net present value

A

How much the profit is worth in the future years

21
Q

How to calculate net present value

A

(Net cash flow year 1 x discount factor) + (Net cash flow year 2 x discount factor)….. Minus Initial cost

22
Q

Advantages of NPV

A
  • simple to interpret (positive = go ahead , negative = reject)
  • takes into consideration the time value of money
23
Q

Disadvantages of NPV

A
  • ignores the speed of repayment of the original investment
  • difficult to choose correct discount factor
  • can be difficult to understand
24
Q

Decision Trees

A

Mathematical models representing the likely outcomes for a business of a number of courses of action, showing the financial consequences of each

25
Q

Descision trees expected values

A

(Outcome 1 x Probability) + (Outcome 2 x Probability)…..

26
Q

Descision Trees Net gain

A

Expected Value - Cost

27
Q

Advantages of Decision Trees

A
  • Makes managers think about different options and consequences that may not have been considered before
  • Less rushed descision making process
  • Quantifys cost, benefit and probability
  • Provide logical comparison of options to managers
28
Q

Disadvantages of decision trees

A
  • Only include financial and quantitative data
  • Use estimates for probability and financial consequences for each outcome
  • The range of possible outcomes not always clear
29
Q

Critical Path Analysis

A

Identifys the most efficient and cost effective way of completing a complex project

30
Q

CPA requires a business to

A
  • identify all key activities that make up the project
  • Identify order in which they must occur in order to get the plan implemented
  • estimate duration of each activity
31
Q

CPA earliest start time

A

Earliest start time of preceding activity + duration of preceding activity

32
Q

CPA latest finish time

A

Latest finish time of the following activity – the duration of that activity

33
Q

CPA float time

A

Latest Finish Time – Activity length – Earliest Start Time

34
Q

Benefits of CPA

A
  • helps reduce risk and costs of complex projects
  • encourages careful assessment of the requirements of each activity in a project
  • helps spot which activities have some float and could therefore transfer some resources
35
Q

Drawbacks of CPA

A
  • reliability of CPA largely based on accurate estimates and assumptions made
  • doesn’t guarantee success
  • recourses may not be flexible as management hopes