3.10 Managing Strategic Change Flashcards
Give examples of internal factors that cause change
– Change in leadership/management – Better-than-expected performance – Poor financial performance – Business growth – The type of business can influence the amount of change
Give examples of external factors that cause change within a business
– New technology – Changes in consumer taste – The economy – Changes in legislation – Changes in ethical views and social awareness – Changes in competition
Give the two extremes of change
Incremental and disruptive
Describe incremental change
Incremental change is gradual. It is usually the result of a strategic plan being put in place and often attempts to minimise disruption. Managers decide a timescale for the necessary changes and then timetable strategies for cheering them
Describe disruptive change
Disruptive change is sudden and forces firms to suddenly do things in a different way to usual. They may have to close or sell off subsidiary companies, spend heavily on promotions to raise customer confidence or totally restructure the way the firms organised
What does a force field analysis show?
A force field analysis shows a plan of action, the forces supporting the plan and the forces opposing the plan
What is a force field diagram used to analyse?
It’s used to analyse forces for and against change
What is restructuring?
Changing the organisational structure of a business
Why do businesses restructure?
The main reason for restructuring is to maximise the efficiency of decision-making, communication and division of tasks in the businesses current situation. Restructuring can also reduce costs which makes the business more competitive
What is delayering?
Delayering means removing parts of an organisations hierarchy – this is usually a layer of middle managers
Why do businesses delayer?
Delayering reduces costs, improve communication and give more responsibility to employees at lower levels of hierarchy
After delayering, what type of structure do you end up with?
A flatter structure with wider spans of control. Flatter structures usually have quicker communication, as there are fewer people to pass messages through. This can help with decision-making in changing environments
How does delayering help a business respond to changes?
Delayering can help a business to respond to changes, such as a difficult economic condition. If it can carry out a delayering strategy quickly, then it can gain a competitive advantage – by cutting costs, it can keep its price is lower than competitors can
What is the biggest disadvantage to delayering ?
Delayering leads to job losses – the business risks losing some vital skills and experience which could reduce the flexibility of the business in the future. The job losses could also lead to bad publicity
What are the two types of basic business structures and which is better suited to change?
Mechanistic and organic structures
Organic structures are better suited to change than mechanistic ones
Describe the typical characteristics of a mechanistic structure
– centralised structure with a well defined hierarchy of power
– tall structure
– suited to businesses that don’t need to adapt to change very often
– employees are specialised in certain tasks and tend to work separately on them
Describe the typical characteristics of an organic business structure
– Decentralised structure meaning employees get more say in decision-making
– Flat structure which allows for fast communication
– best suited to an uncertain changing environment
– employees usually work within teams rather than having a strict single role each
What does knowledge and information management refer to?
Knowledge and information management refers to the collection, organisation, distribution and application of knowledge and information within a business
What is the most common barrier to change?
Resistance
Give five examples of barriers a business will face when implementing change
Organisational structure Resources Poor management Passive resistance Active resistance
How can organisational structure be a barrier to change?
Some structures can make it difficult to manage to change – e.g. if the business has a tall structure it can be difficult to communicate the change and the reasons for it to the lower layers
How can resources be a barrier to change?
Businesses need to have the correct resources in place before making a change – e.g. a business shouldn’t introduce new machinery into the employ someone who can operate it
How can poor management to be a barrier to change?
When managers are unable to communicate effectively and engage workers – this is usually the result of a lack of trust between the manager and the worker
What is passive resistance?
When people carry on with their old ways despite being aware of the new needs and being shown the new processes. Passive resistance is the most common in employees and suppliers
What is active resistance?
When people argue against the change and challenge motives for the change.
How do workers show active resistance?
Workers can organise themselves for their trade union and refuse to carry out tasks
How do customers show active resistance?
Customers show active resistance by refusing to make further purchases from the company
Who came up with 4 reasons for resistance to change?
Kotter and Shlesinger
What are the four reasons for resistance to change that Kotter and Schlesinger came up with?
Self-interest
Misunderstanding
Low tolerance of change
Different assessment of the situation
Why can self interest be a resistance to change?
People are more concerned with their own situation rather than the success of the business – if they can’t see how to change directly benefits them, they will resist it
How can misunderstanding be a resistance to change?
People resist change when they don’t fully understand what it means for them. They will usually think that they have more to lose than gain until they are told otherwise
How do businesses prevent misunderstanding resistances?
Businesses need to have a high level of trust between employees and managers to prevent misunderstandings
Why do people resist changes due to having low tolerance for change?
People get used to completing tasks the way they know – they will resist change if they fear that they won’t be able to develop the new skills required after the change. They may believe that they won’t perform as well in the situation and they will lose their job security