3.1 What is business? Flashcards
Define Business
An organisation that provides a good & service on a commercial basis to a customer
What are the impacts businesses have on society?
- Provide Employment ( jobs )
- Drive innovation
- Improve & develop a countrys reputation
What is the transformation process?
Where businesses convert inputs ( Raw materials) into outputs ( Finished goods) to satisfy the needs & wants of customers
What are the two types of businesses?
Define them
B2B : Business to business : Businesses sells goods and/or services to other businesses e.g. shopify
B2C : Business to consumer : Businesses sells goods and/or services directly to consumers e.g. Spotify
What are the four types of sectors in business?
Define them as well
1) Primary : Extracting/growing primary products from nature ( e.g. Fishing ,Farming & miners)
2) Secondary : Manufacturing raw materials into finished goods (e.g. clothes)
3) Tertiary : Providing services to individuals or businesses ( e.g. Cinemas)
4) Quatermary : Providing information ( ICT , software)
What is a mission statement?
A formal statement which explains the overriding purpose and values of a business.
Who are the key audience for mission statements?
Stakeholders
e.g. Employees
Shareholders/investors
Society
Customers
What makes a good mission statement?
- Clear sense of purpose
- Motivates & guides employees/shareholders
- simple & easy to remember
- Differentiate from competitors
- For all stakeholders
What are criticisms of Mission statements?
- Often vague & general
- Not always supported by actions of a business
- Sometimes regarded cynically by staff
What is a corporate aim?
Are the long-term goals of the entire business, which will allow the business to work towards its overall mission.
What are corporate objectives?
Contain the specific tasks and activities a business must accomplish in order to satisfy its corporate aims.
What are business objectives?
Are statements of specific outcomes that are to be achieved.
They must be SMART
What does ‘SMART’ stand for?
- Specific
- Measureable
- Achieveable
- Relevant
- Time-bound
What are the benefits of setting objectives?
- Provides direction
- Ensures all employees are working towards the same goal
- Can help and support planning
- Can motivate staff as theres a clear goal
Examples of Business objectives:
- Increase market share - Growth
- Increase cash flow - survival
What is revenue?
The income earned by the sale of goods and/or services
also known as sales, takings
What is the formula for revenue?
Revenue = number of sales x sales price
What are costs?
Are the amounts businesses incur in order to make goods and/or provide services
Why are costs important?
They are the main cause of cash flow problems
They drain away profits
What are the 2 types of costs and define them?
Fixed costs : Costs that dont change when output varies e.g. Salaries, rent
Variable costs : Costs that change when output varies e.g. Raw materials
Whats the formula for variable costs?
Variable costs = Cost per unit X Total number of units
What is cost leadership (A/A*)
A strategy to reduce the cost of operation and produce the lowest priced products or services, to outdo the closest competitors and gain market share.
Whats the formula for total costs?
Total costs = Fixed costs + Variable costs
What are profits?
The amount of money a business makes when taking into account costs
What is the formula for profit?
Profit = Total revenue - total costs
What is the formula for
average unit cost?
Average unit cost = Total costs / outputs (i.e. total num of units produced)
What is interest?
The money you pay back when you borrow money
Formula for interest
Interest = Interest rate X the size of the loan