31-60

Question 1

An … consists of a number of … (ads) … in
various media.

Answer 1

advertising campaign / advertisements / run

Question 2

… is an informal way of talking about … of a company.

Answer 2

the bottom line / the results

Question 3

… show unit sales, and …. the money resulting from
these sales.

Answer 3

sales figures / sales revenues

Question 4

… (or overheads) include the regular costs of running a business,
like telephone bills.

Answer 4

overhead costs

Question 5

Many businesses introduce … to be more competitive.

Answer 5

cost-cutting measures

Question 6

‘…’ are also referred to as ‘…’ or ‘…’.
Planned expenditure is budgeted in a …

Answer 6

costs / expenses / expenditure/ budget

Question 7

The … is the difference between the .. of goods and their …, without taking into account other costs such as marketing and
general overheads.

Answer 7

gross margin / selling price / production cost

Question 8

The … is the difference between its total costs and its sales revenues.

Answer 8

profit margin

Question 9

A product … when sales reach a level where …

Answer 9

breaks even / revenues match costs

Question 10

Amounts that a business is waiting to be paid by its customers are …

Answer 10

accounts receivable(s)

Question 11

Customers … are … and suppliers waiting to be paid are
…

Answer 11

owing money / debtors / creditors

Question 12

Money that a company owes to its suppliers is called …
A firm without sufficient … will have …

Answer 12

accounts payable(s) / working capital / liquidity problems

Question 13

A business … or in … can … money.

Answer 13

in the red / need of finance / borrow

Question 14

The … will expect …, charged at a …

Answer 14

lender / interest for the loan / percentage rate

Question 15

Some … fail to … Things of value to a
firm are its …

Answer 15

borrowers / make (debt) repayments on time / assets

Question 16

… include cash, receivables, bank deposits, …

Answer 16

current assets

Question 17

… include land, plant, buildings and furniture.

Answer 17

fixed assets

Question 18

Debts to lenders form part of a …

Answer 18

company’s liabilities

Question 19

Assets and liabilities are normally on a firm’s … : a photograph taken,
normally once a year, of its … . … shows the value
of a business’s assets, its liabilities, and its capital or shareholders’ equity (= money the
business has that belongs to its owners).

Answer 19

balance sheet / financial situation / the balance sheet

Question 20

A company’s performance is its results, presented in the form of a … indicating whether the company has … or a loss. The profit and
loss account shows the difference between the revenues and expenses of a period.
A … is calculated before tax is taken into account.

Answer 20

profit and loss account / made a profit / the profit and loss account / pre-tax profit

Question 21

The accuracy of accounts is checked and guaranteed by … , outside accountants who specialize in this.

Answer 21

auditors or chartered accountants

Question 22

Sometimes … are brought in to … and make them successful again, or …

Answer 22

company doctors / turn (a) round companies in difficulty / put them back on their feet again

Question 23

Unsuccessful companies may … , … or …
(informal).

Answer 23

go out of business / go bankrupt / bust

Question 24

… (administrateurs judiciaires, curateurs) are specialised accountants
called in to find someone to rescue the company.

Answer 24

receivers

Question 25

Companies needing money for development may raise capital on the …
by selling shares.

Answer 25

stock market

Question 26

… is when you match the right invoice with the right payment.

Answer 26

reconciliation

Question 27

… : adjective describing something without a material existence, which
you cannot touch

Answer 27

intangible

Question 28

… = adjective describing a liability which has been incurred but not yet
invoiced to the company

Answer 28

accrued

Question 29

… = delayed or postponed until a later time

Answer 29

deferred

Question 30

… = preparing financial statements showing income and expenditure,
assets and liabilities.

Answer 30

accounting

Question 31

… = inspecting and reporting on accounts and financial records.

Answer 31

auditing

Question 32

… = calculating all the expenses involved in producing something,
including materials, labour, and all other expenses.

Answer 32

cost accounting

Question 32

… = writing down the details of transactions.

Answer 32

bookkeeping

Question 33

… = using all available accounting procedures and tricks to
disguise the true financial position of a company (= window dressing).

Answer 33

creative accounting

Question 34

… = providing information that will allow a business to
make decisions, plan future operations and develop business strategies.

Answer 34

management accounting

Question 35

… = calculating how much an individual or a company will have to
pay the local and national governments.

Answer 35

tax accounting