3. Internal Resources Flashcards
3.2) Resource-based View
Success explanations:
1) Success against all the odds
2) Resource-based explanation
3.2) Resource-based View
Internal factors of Resource-based View
Resources
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Intangable : Tangible : Human
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organizational Capabilities
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Indus. KSFs : Str. Conduct : Comp. Advan.
3.2) Resource-based View
Core Concepts of RBs
1) Competitive Advantages
2) Resources
3) Capabilities
3.2) Resource-based View
Characteristics of Resources
1) Heterogenity:
- unequal distribution in the same industy
2) Imperfect Mobility:
- difficulty to develop/exchange resource
3) Strategic Relevance:
- resource endowment
3.3) Resource Analysis
Phases of Resource and Capability Analysis
1)Resource Identification
2) Resource Evaluation
3) Capability Identification
4) Capability Development
5) Strategy Assessment
3.3) Resource Analysis
Types of Resources
1) Tangible:
- Financial
- Physical
2) Intangible:
- Technology
- Reputation
3) Human
3.3) Resource Analysis
4 Main Criteria to evaluate Resources
1) Valuable: efficiency, effectiveness
2) Rare: not possesed by competitors
3) Imperfectly Imitable: not duplicateable
4) Non-Substitutable: not substitutable
3.3) Resource Analysis
Integration of Approaches. of competetive advantages:
1) Extend of Competitive Adv.
2) Sustaniability of C. A.
3) Appropriability of C. A
3.3) Resource Analysis
Capabilities: Value Chain
Primary Activities:
- inbound Log.
- operation
- outbound log.
- marketing/sales
- after sales servises
Secondary Activities:
- Firm Infrastructure
- Human resources managment
- Tech development
- Procurement
3.3) Resource Analysis
How to developt Capabilities
1) External Acquisition: alliance formantion
2) Internal Venturing: focal organization evolve independantly
3) Internal Development: recruitment/active management
3.4) Dynamic Capabilities
Focus Shift toward Resources renewal and adaptation
a) Static Perspective: quantity and quality
b) Dynamic Perspective: optimal orchestration
3.4) Dynamic Capabilities
Dynamic Capabilities consist of 3 elements
1) Sensing: idetifying new opputunities/threats
2) Seizing: respond to new insight
3) Reconfigiration: internal/external resource configuration
3.4) Dynamic Capabilities
Sensing:
1) Internal R/D
2) External R/D
3) Open Innovation
4) Market Research
3.4) Dynamic Capabilities
Seizing:
1) New Product Development
2) New Bussiness Model
3) External Complemets
4) Customer Loyalty
3.4) Dynamic Capabilities
Reconfiguration:
1) Decision Making
2) Organization Structure
3) Governance Issues
4) Knowledge Management