3. Integrated Box-Office Software

Question 1

What is integrated box-office software?

Answer 1

A collection of software with a common database and interface.

Question 2

Ticket sales

Answer 2

Discounts, loyalty scheme, group discounts

Question 3

Administration

Answer 3

Manage shows, manage users

Question 4

Reporting

Answer 4

Print out information

Question 5

Marketing and CRM

Answer 5

Priority booking, free tickets

Question 6

Security

Answer 6

Back up data, data encrypted

Question 7

Ticket scanning

Answer 7

Speed up entry

Question 8

Give examples of what theatre show data that databases store.

Answer 8

Dates, times, seats sold, etc.

Question 9

Give examples of what customer data that databases store. (3)

Answer 9

Name, address, tickets purchased

Question 10

Benefits of ticket sales

Answer 10

From kiosk, online and box office = no double booking

Question 11

Benefits of administration

Answer 11

Publish show details on kiosk and website at the same time = efficient

Question 12

Benefits of reporting

Answer 12

Create reports to help improve ticket sales

Question 13

Benefits of marketing

Answer 13

Customer preferences up to date = can send marketing emails

Question 14

Benefits of security

Answer 14

Safer = prevents hacking and can set staff access levels

Question 15

Benefits of database

Answer 15

EPOS/kiosk/website all linked and customer transactions recorded

Question 16

Drawbacks of integrated box-office system

Answer 16

• technical knowledge required
• internet required to run
• could be corrupted by malware
• expensive to run