2.external Influences Flashcards

1
Q

Organic growth

A
  • opening new stores
  • launching new products
  • employing more workers
  • launching existing products into new markets
  • investments in technology
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2
Q

External growth

A
  • merger or acquisition

- joint venture overseas

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3
Q

External growth cons

A
  • could result in redundancies
  • could result in higher prices
  • extra debt took on
  • dominant business
  • may suffer from diseconomies of scale
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4
Q

Organic growth pros

A
  • less risky than external
  • could be financed by retained profits
  • is a sensible/ steady way of growing
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5
Q

Organic growth cons:

A
  • growth rate could be slow to satisfy shareholders
  • will be difficult to achieve if the market is not growing or shrinking
  • hard to achieve market share if the business is a current leader
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6
Q

Physical market

A

Face to face. Customer walks into shop, employees are encouraged to provide a great customer service.

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