2D Design - Midterm Review - Watkins Flashcards
3 Preliminary Factors of Form Organization
Space plane, space frame, positive/negative
Space Frame
Format and its inherit dictates
Abstract Subject
Simplified, taken apart, or rearranged but still references to objects we recognize
Positive
Areas in the work of art that are the subjects or areas of interest.
Negative
The area around the subject or areas of interest (background).
Space Plane
2D or 3D
Format
Where you’re putting the design
Positive/Negative
“Images” are always a combination of the interplay between positive and negative.
Figure/Ground, Field/Ground, and Closure are terms that are interchangeable for Positive/Negative.
3 Components of a Work of Art
Subject, form and content
3 Types of Subjects
Representational, abstract, and non-representational.
Representational Subject
The viewer is reminded of actual objects
Nonrepresentational/Nonobjective Subject
Completely imaginative and doesn’t remind us of actual objects
Form
the overall arrangement of the artwork. It includes the principles, elements, design, and composition. It might include colors, textures and shapes.
Form Principles
Might include the colors, the textures and shapes, or the balance, rhythm, or unity of design.
Content
the message that the artist is trying to convey to the audience.
Subject
what is represented in the artwork which serves as inspiration
Five Art Elements
Color, shape, line, texture, form
Five Art Principles
Value, form, balance, emphasis, repetition
Two Types of Balance
Symmetrical and asymmetrical
Gestalt Psychology
- The mind tires to make sense of what it sees.
- Sees the whole first and details next.
Gestalt Psychology 5 Principles
- Proximity
- Similarity
- Continuity
- Closure
- Connectedness
Similarity
We group similar elements based on: value, size, shape, texture, color and orintation
Proximity
How close objects are to each other. Objects father apart are seen as separate objects. Objects closer together are seen as a group
Continuity
Where your eyes naturally follow lines